Your Opportunity
The Visual Designer reports to the EMEA Head of Digital Marketing and is responsible for the creation of all online and offline visual assets for the EMEA and APAC clinical businesses. You will work closely with the wider international marketing group to brainstorm and follow creative brief requests, developing compelling and appealing designs for campaign and non-campaign specific content. All designs will follow a draft concept through to prototype, and then final execution that you will be responsible for managing, driving efficiencies along the way.
You will ensure all visual assets align with our global branding guideline policy and ensure all externally developed content is on brand. You will ensure consolidation and consistency of design work across the regions, ensuring that our key customer segments in all countries receive recognisable designs, and are customised and differentiated specifically for them.
Key Responsibilities
Creating and developing appealing and compelling visual designs to support customer centric campaign and non-campaign specific content
Designing clearly differentiated and recognisable visuals for each of our key customer groups, with clear colour schemes and photography region-wide
Driving complete alignment of all design items to ensure they follow global branding and equity policy guidelines
Effective partnership with our marketing stakeholders to provide accurate draft concepts through to efficient execution
Working across multiple content types for marketing and sales enablement pieces including PDF, infographic, video, web, email, social media, and offline marketing collateral (booth design, leaflets, flyers, and slide decks)
Our Successful Candidate
You are someone with strong experience leading design strategy, with excellent attention to detail, and stakeholder management. Excellent understanding of visual design software for online and offline asset creation, and strong communication skills to be able to understand and translate design briefs through to concept.
Competencies for success
Educated to degree level in graphic design, visual arts, or equivalent
2-3 years of experience as a visual designer, or equivalent
A portfolio of visual designs to provide on request
Advanced proficiency in visual design software, inc Adobe Create Suite’s InDesign, Photoshop, and Illustrator
Understanding of programming languages such as HTML and Javascript
Experiencing working across different CMSs is a bonus
Strong ability to collaborate and build relationships with multiple stakeholders across different countries and languages
Excellent communication skills
Attention to detail
Proficient in English
What to expect from Pearson
Did you know Pearson is one of the 10 most innovative education companies of 2022?
At Pearson, we add life to a lifetime of learning so everyone can realize the life they imagine. We do this by creating vibrant and enriching learning experiences designed for real-life impact. We are on a journey to be 100 percent digital to meet the changing needs of the global population by developing a new strategy with ambitious targets. To deliver on our strategic vision, we have five business divisions that are the foundation for the long-term growth of the company: Assessment & Qualifications, Virtual Learning, English Language Learning, Workforce Skills and Higher Education. Alongside these, we have our corporate divisions: Digital & Technology, Finance, Global Corporate Marketing & Communications, Human Resources, Legal, Strategy and Direct to Consumer. Learn more at We are Pearson.
We value the power of an inclusive culture and also a strong sense of belonging. We promote a culture where differences are embraced, opportunities are accessible, consideration and respect are the norm and all individuals are supported in reaching their full potential. Through our talent, we believe that diversity, equity and inclusion make us a more innovative and vibrant place to work. People are at the center, and we are committed to building a workplace where talent can learn, grow and thrive.
Pearson is an Affirmative Action and Equal Opportunity Employer and a member of E-Verify. We want a team that represents a variety of backgrounds, perspectives and skills. The more inclusive we are, the better our work will be. All employment decisions are based on qualifications, merit and business need. All qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, sexual orientation, gender identity, gender expression, age, national origin, protected veteran status, disability status or any other group protected by law. We strive for a workforce that reflects the diversity of our communities.
To learn more about Pearson’s commitment to a diverse and inclusive workforce, navigate to: Diversity, Equity & Inclusion at Pearson.
If you are an individual with a disability and are unable or limited in your ability to use or access our career site as a result of your disability, you may request reasonable accommodations by emailing [email protected].
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Job: MARKETING
Organization: Assessment & Qualifications
Schedule: FULL_TIME
Req ID: 13963
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