• Drives the marketing plan into a detailed animation and promotional plan by Retailer.
• Provide comprehensive information on product novelties to retailers and update basic product information in unique retailer formats (nomenclature)
• Develop mockups for GWP campaign, ensuring alignment with brand guidelines
• Consumers' and PR events coordination
• Collaborate on the successful execution of product launches.
• Assistance in excellent execution in online and B&M.
• Builds a detailed animation and promotional calendar by Retailer.
• Plans and monitors budget for promotional calendar in line with brand strategy.
• Briefs and monitors execution by Corporate Visual Merchandising.
• Monitors execution of marketing plan (timing, quality, cost).
• Cooperate with District Managers on the quality of the Trade Marketing and Visual Merchandising execution.
• Drives innovation and continuous improvement on Trade Marketing.
• Conclude on Trade campaign analysis with inputs from KAM/Fields team and the different available tools.
• Responsible for giving valid forecast inputs to Product Manager to ensure forecast is aligned with trade plan focus.
• Responsible for in-store events planning and execution in corporation with the Consumer Marketing Manager.
• Support Sales & Marketing Manager in daily tasks (including PO creation, contact with agency).
Qualifications
• At least 1-2 years experience in Marketing including consumer engagement actions and trade activation
• Very oriented for Consumer insight and Digital communication development but with a good understanding of traditional retail
• Strong strategic approach combined with high level of creativity, working with specialty multi retail partners will be an advantage.
• Experience in project planning, retail marketing execution, and budget management.
• High analytical skills.
• Experience and track record in cosmetics and/or retail industry a definite advantage.
• A least very good English, Ukrainian or Russian.
Job: Marketing
Primary Location: Europe, Middle East, Africa-PL-
Job Type: Standard
Schedule: Full-time
Shift: 1st (Day) Shift
Job Number: 230102