Job Title: Sr. Director, Global Customer Engagement Lead - Rhinology & Gastroenterology

　　Primary Location: This position would preferably (but not mandated) be based in Paris, FR

　　Position Summary:

　　Do you have a talent for creating personalized and user-centric omnichannel customer journeys resulting in enhanced HCP engagements? Are you a digitally savvy marketer who also gets excited about working with local affiliate teams to improve in-field sales effectiveness? Does building a strategy to grow Sanofi's Global Immunology leadership in transforming the lives of people suffering from underserved severe diseases motivate you? If so, you might be a great fit to become the next Sr. Director, Global Customer Engagement Lead supporting the Dupilumab Rhinology & Gastroenterology team!

　　The Global Customer Engagement Lead will report directly to the Global Brand Lead for Rhinology & Gastroenterology and will be responsible for developing a holistic 360° customer engagement model and supporting affiliate in-field and omnichannel executional excellence. This role will help accelerate the implementation of tools and capabilities that will enable the field to be a key orchestrator of a personalized customer experience. This position will interface with Sanofi-Genzyme leadership, Regeneron alliance partners, Sanofi Digital Accelerator, IT, Field Commercial and Medical Leadership, Regulatory, Medical Affairs, Business Operations & Strategy, and Product Communications.

　　Role Responsibilities:

　　Lead the creation of personalized, data-driven HCP omnichannel engagement strategies to support the Dupixent Rhinology & Gastroenterology marketing teams (including journey mapping, persona strategy, survey design, business case development for new capabilities, etc.).

　　Partner with brand teams in development and execution of digital campaigns to pull through marketing tactics and overall brand strategy.

　　Evaluate program and campaign effectiveness and identify opportunities to optimize channel effectiveness with a goal to elevate customer experience.

　　Oversee the implementation and integration of new technologies such as artificial intelligence (AI), machine learning, data, and analytics platforms.

　　Partner with STEM and key markets to enhance in-call excellence and increase % of Good Sell Outcomes (GSO).

　　Partner with training to develop modules and initiatives to enhance digital acumen and overall in-field team capabilities.

　　Develop and implement strategic KPIs to measures success.

　　Actively participate in Launch Performance and Launch Readiness Reviews with key countries to ensure consistent delivery of priority HCP engagement KPIs.

　　Partner with business stakeholders to support omnichannel and digital reporting/ analytics and work closely with advanced analytics & data science partners to uncover insights for omnichannel optimization.

　　Lead Global/Affiliate co-creation and ensure local understanding/implementation of aligned customer engagement strategy.

　　Create a framework to share learnings and best practices across markets to raise overall market performance levels.

　　Support the execution of commercial activities and branded advertising during international congresses.

　　Partner effectively with Market Development and HCP Marketing colleagues to support local pull-through of HCP Education and training activities, as appropriate.

　　Communicate closely with agency partners, Marketing team and manage brand team interactions with the Review Committee for implementation of tactics.

　　Experience Qualifications:

　　Education: Bachelor's degree in a related field is required

　　8-10+ of relevant pharmaceutical/biotech industry experience in product/brand management, and/or strategic marketing

　　Experience and proven ability to build / execute marketing strategies

　　Strong business and technical expertise in digital marketing channels including email, web, media, social, and Veeva CRM

　　Experience creating persona-based omnichannel customer engagement journeys

　　Experience developing training modules/content for brand managers or sales representatives

　　Understanding of market research, creative development and experience with regulatory review/approval process

　　Experience quickly understanding and communicating clinical data / publications to support business objectives

　　Preferred Qualifications

　　Advanced degree (e.g. Master of Science, MBA, MD, PhD, PharmD)

　　Experience working in Immunology therapeutic areas such as Rheumatology, Dermatology, Gastroenterology, Allergy, or Respiratory

　　Experience with digital marketing tactics/tools such as CLM, SEO, GenAI

　　Direct US sales and/or marketing experience

　　Experience in international marketing (non-U.S.)

　　Demonstrated ability to understand and anticipate customer needs (internal and/or external)

　　Experience managing an advertising agency and related budgets

　　Experience working in an alliance

　　Professional Skill

　　Excellent organizational and project management skills

　　Strong interpersonal and communication skills with high EQ

　　Strong digital acumen and interest

　　Ability to lead in an ambiguous environment across different functions and company cultures

　　Demonstrated ability to synthesize data into a few clear trends and areas of focus

　　Strategic thinking and prioritizing capacity

　　Demonstrated ability to work effectively with cross-functional groups which may include Marketing, Sales, Research & Development, Medical Affairs, Business Development, Market Research, Public Affairs, Training, Operations, IT, and Finance

　　Behavioral competencies

　　Performance orientation and ability to work and deliver along agreed timelines

　　Confident, articulate, and comfortable in team environment

　　Passion for networking and relationship building is strongly preferred

　　Comfortable communicating and presenting on different levels in the organization

　　Team oriented

　　Readiness to travel (up to 30% of time)

　　Sanofi Genzyme, the specialty care business unit of Sanofi, focuses on rare

　　diseases, multiple sclerosis, oncology, and immunology. We help people with

　　debilitating and complex conditions that are often difficult to diagnose and treat. Our approach is shaped by our experience developing highly specialized treatments and forging close relationships with physician and patient communities. We are dedicated to discovering and advancing new therapies, providing hope to patients and their families around the world.

　　Sanofi Inc. and its U.S. affiliates are Equal Opportunity and Affirmative Action employers committed to a culturally diverse workforce. All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.

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　　At Sanofi diversity and inclusion is foundational to how we operate and embedded in our Core Values. We recognize to truly tap into the richness diversity brings we must lead with inclusion and have a workplace where those differences can thrive and be leveraged to empower the lives of our colleagues, patients and customers. We respect and celebrate the diversity of our people, their backgrounds and experiences and provide equal opportunity for all.