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Sr. Category Advisor, Walmart
Sr. Category Advisor, Walmart-February 2024
Bentonville
Feb 23, 2025
About Sr. Category Advisor, Walmart

  Position Title : Sr. Category Advisor, Walmart

  Location : Bentonville, AR

  Reports to: Director, Category Management

  Job Summary:

  The Sr. Category Advisor will act as Walmart’s category expert by providing best in class category & shopper insights and actionable go-to-market recommendations. They will work closely with the Walmart merchant team to develop and grow total category sales by analyzing various data sources, identifying business insights, and recommending solutions. This position works as a strategic thought leader, imparting knowledge of the category and shopper to drive profitable business results.

  Responsibilities:

  This position will be responsible for managing and developing direct reports

  Act as the subject matter expert for the category to Walmart by providing thought leadership guidance and recommendations

  Serve as the expert on the use of syndicated data to assist Walmart in making well informed decisions from actionable insights

  Generate weekly, monthly, and ad hoc reporting to provide insights, identify opportunities and deliver solutions that drive profitable category growth

  Own the annual relay process including drawing and submittingMODS

  Leverage learnings from cross functional counterparts (e.g., Category Strategy, Consumer Insight, Customer Insights, etc.) to deliver impactful recommendations to Walmart

  Develop presentations and present to the buyer and key stakeholders (e.g., category 101’s, business reviews, consumer/ shopper POV’s, etc.)

  Form perspective on multi-channel purchasing behaviors (e.g., site to store, store to site, etc.) Monitor channel shifting and the associated trends reflected in the marketplace

  Key Qualifications:

  Bachelor’s Degree (emphasis in business/marketing or related field)

  7+ years of experience working with a leading CPG company (at least 5 years category management /category advisor experience)

  Experience leading and developing direct reports

  Demonstrated knowledge of Category Management philosophies, tools and processes and proven record of success. Having held a category advisor/captaincy role is highly preferred

  Ability to build strong sustainable working relationships with Walmart, and cross functionally within Newell (Category Development, Consumer and Customer Insights).

  Strategic thinking, self-starter with ability to manage multiple projects simultaneously with aggressive deadlines

  Advanced analytical skills and computer software proficiency (e.g., Excel, Access, PowerPoint, SharePoint, etc.)

  Advanced understanding and experience with space planning software (JDA/Blue Yonder) and leveraging best in class shelving principles

  Advanced experience with syndicated data metrics and software and retailer POS (e.g., NPD, IRI, Nielsen, Numerator, Retail Link, and Luminate)

  Prior experience analyzing retailer data and presenting key findings and recommendations to the customer. (Luminate experience preferred)

  Proven ability to analyze and identify insights from a combination of data sources

  Excellent written and verbal communication skills

  Strong project management, follow-up, organizational, communication, and presentation skills

  _Newell Brands (NASDAQ: NWL) is a leading global consumer goods company with a strong portfolio of well-known brands, including Rubbermaid, Sharpie, Graco, Coleman, Rubbermaid Commercial Products, Yankee Candle, Paper Mate, FoodSaver, Dymo, EXPO, Elmer’s, Oster, NUK, Spontex and Campingaz. We are focused on delighting consumers by lighting up everyday moments. Newell Brands and its subsidiaries are Equal Opportunity Employers and comply with applicable employment laws. EOE/M/F/Vet/Disabled are encouraged to apply.

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