Title: *Spokane Public Radio (SPR) Development Director*Job Type: Full-Time, 40 hours/weekPay Range: $40,000 plus generous commission ratesLocation: Spokane Public Radio offices at 1229 N Monroe Street, Spokane WA; serving a wide service area of about 20,000 square miles
About Us:Spokane Public Radio is an independent community NPR-affiliate public radio organization dedicated to providing high-quality local and national programming to regional audiences. SPR reaches 1.25 million people in 750 communities across 20,000 square miles of the Inland Northwest. We take pride in our commitment to thought-provoking content, engaging storytelling, and fostering meaningful connections with our listeners. As a Spokane Public Radio Development Director, you'll have the unique opportunity to collaborate with our dynamic team to support the station's financial sustainability and connect regional and local businesses with our passionate audiences.
About You:Are you an outgoing, persuasive, and passionate individual? Are you a strategic thinker with a heart to bring valuable content and service to the community? The Development Director represents sponsorship sales efforts for the station and is responsible for meeting department budgets while growing top line revenue. This is done by creating sponsor sales campaigns based on valid business reasons and supporting data. The Development Director is responsible for attaining station/market sales goals and maximizing the station's underwriting revenues. Regularly assesses progress on opportunities to grow revenue among existing accounts and prospects. Uses brand-aligned marketing materials and tools to convey consistent messaging across the organization. Manages sales processes that ultimately results in sponsor's continued engagement. This is achieved by implementation of tracking and projection systems (already in place) and overall marketing strategy, the Development Director's own direct sales and the overall support and management and guidance of the sales team.
This position will work closely with marketing and events, membership, and management to maximize business and private funding for Spokane Public Radio. The position may carry a small, high-end portfolio of SPR underwriting clients as well, and may participate with membership and the GM in developing major and estate giving.
Essential Duties:
Implement the new underwriting paradigm for the department:
Executing proven Account Management practicesSet and monitor sales reps' expectations for growing businessExecution of proven systems and tools to maximize revenueRegular progress reports to GMDevelop annual plan for department consisting of a revenue forecast by month, potential sales initiatives, quarterly priorities, account analysis, sales and rep priorities
Hold weekly meetings with sales staff to review sales pacing, results and activity
Coach reps on account development using our systems/procedures, universal use of monthly projection worksheets, budget projections, etc.
Mastery of the four areas of account management: Retention, Upselling, Recovery, and New Business development
Performs client needs analysis to determine the best opportunity for potential sponsor success
Work closely with station personnel, and Spokane Public Radio colleagues to ensure delivery of contracted sponsorships solutions
Ensure that customers are satisfied with services and well-supported through consistent email, in-person, mail, and phone communications.
Obtain sponsor feedback and continually work to improve services
Promote goodwill and convey a positive image of Spokane Public Radio, encouraging the success and