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Social Media Specialist
Social Media Specialist-April 2024
Laurel
Apr 18, 2025
About Social Media Specialist

  Description

  Are you a social media specialist interested in communicating science and engineering concepts to large audiences online?

  Do you consider yourself a digital media storyteller, communicating in informative and creative ways?

  Do you like finding unique ways of turning complex scientific and engineering stories into understandable, engaging content for social media?

  Are you the type of person that loves to come up with new, visually interesting and entertaining means of communicating STEM messages and employment opportunities?

  If so, this could be the job for you!

  APL's communications department is seeking an experienced social media specialist to join our team. Together with other creatives, the social media specialist will provide high-quality multimedia for social platforms, showcasing some of the Laboratory's best work.

  As a social media specialist you will...

  Cultivate a compelling digital media presence across all platforms, with content ranging from short-form posts to long-form descriptions, Shorts, tweets, video, animation and moreCreate digital media content (gifs, animations, shorts, etc.) that support the strategic messaging of the Lab on social media platformsDevelop and pitch integrated communications plans for social media-based campaignsPresent APL's brand with one voice in a variety of formats and help drive engagementWork in collaboration with the digital media program manager and social media team to develop new policies and procedures to carry out and meet the organization's strategic communications goals Work in collaboration with the external communications program to ensure consistency across all external APL products Assist with strategic communications planning and support for various initiatives Support the social media plan and oversee its execution Provide consultation and communications assistance to sectors and departments as assigned to further best practices and integrate communications across the organization Manage special projects as assignedFind new and innovative avenues to communicate our messageQualifications

  You meet our minimum qualifications for the job if you...

  A Bachelor's degree in digital media, social media, communications, or related field, or equivalent years of experience3+ years of relevant experience with digital media, journalism, social media, strategic communication or communicationsExcellent organizational skills with a high attention to detailStrong creative, non-technical writing skillsDemonstrated ability to work and interact collaboratively with staff at all levels of an organizationProject management skillsThe ability to develop communications plans to synchronize with organizational goalsProficiency in working with social media platforms, schedulers, and data analyticsA portfolio of work that demonstrates your skills managing high level social media accounts for high level organizationsA deep understanding of digital communications channels, including electronic and print mediaA proven record in building digital medial platforms, notably social media communicationsAre able to obtain Secret level security clearance. If selected, you will be subject to a government security clearance investigation and must meet the requirements for access to classified information. Eligibility requirements include U.S. citizenship.

  You'll go above and beyond our minimum requirements if you...

  5+ years of professional experience with digital media, journalism, social media, strategic communication or communicationsExperience in government or academia social media managementExperience in graphic design and video productionExperience with data analytics and metrics reportingAn interest in learning and applying new software as requiredThe ability to represent external brands effectively to external audiences including stakeholders, executives, business and government organizations, academia and external audiencesThe ability to meet deadlines under extreme pressure and with high visibility projectsHold an active Secret clearance

  Why work at APL?

  The Johns Hopkins University Applied Physics Laboratory (APL) brings world-class expertise to our nation's most critical defense, security, space and science challenges. While we are dedicated to solving complex challenges and pioneering new technologies, what makes us truly outstanding is our culture. We offer a vibrant, welcoming atmosphere where you can bring your authentic self to work, continue to grow, and build strong connections with inspiring teammates.

  At APL, we celebrate our differences and encourage creativity and bold, new ideas. Our employees enjoy generous benefits, including a robust education assistance program, unparalleled retirement contributions, and a healthy work/life balance. APL's campus is located in the Baltimore-Washington metro area. Learn more about our career opportunities athttp://www.jhuapl.edu/careers.

  About Us

  APL is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, creed, color, religion, sex, gender identity or expression, sexual orientation, national origin, age, physical or mental disability, genetic information, veteran status, occupation, marital or familial status, political opinion, personal appearance, or any other characteristic protected by applicable law.

  APL is committed to promoting an innovative environment that embraces diversity, encourages creativity, and supports inclusion of new ideas. In doing so, we are committed to providing reasonable accommodation to individuals of all abilities, including those with disabilities. If you require a reasonable accommodation to participate in any part of the hiring process, please contact Accommodations@jhuapl.edu. Only by ensuring that everyone's voice is heard are we empowered to be bold, do great things, and make the world a better place.

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