Job Description:

　　SEO Manager

　　The Dow Jones Marketing team is seeking an SEO Manager to join our Performance Marketing team. In this role, you will be responsible for driving subscriptions growth and optimizing commerce pages by leveraging search engine optimization (SEO) strategies. As an integral part of the team, you will collaborate closely with the product team and newsrooms to identify opportunities where search platforms can be utilized to attract new subscribers.

　　Responsibilities:

　　Develop and implement comprehensive SEO strategies to increase organic traffic, drive subscriptions growth, and improve search engine rankings across Dow Jones' digital properties. Conduct in-depth keyword research and analysis to identify high-value opportunities for content optimization. Collaborate with the product team to optimize website architecture, metadata, and content structure to enhance search visibility and user experience. Perform regular website audits to identify technical issues, crawlability, and indexation challenges, and recommend solutions for improved SEO performance. Monitor and analyze website performance using SEO tools and platforms, such as Google Search Console, Google Analytics, and third-party SEO software. Stay up-to-date with search engine algorithm changes, industry trends, and best practices to ensure Dow Jones remains at the forefront of SEO strategies. Collaborate with the newsrooms to identify opportunities for leveraging search platforms to attract new subscribers, particularly on commerce pages. Conduct competitive analysis to identify gaps and opportunities, benchmark performance against industry peers, and recommend actionable strategies to stay ahead in search rankings. Work closely with cross-functional teams, including marketing, analytics, and technology, to align SEO initiatives with business goals and drive continuous improvement.

　　Qualifications:

　　Minimum of 5 years of experience in SEO, preferably in a digital publishing or media organization. Bachelor's degree in marketing, communications, or a related field. Proven track record of successfully implementing SEO strategies that resulted in organic traffic growth, improved search rankings, and increased conversions. Strong understanding of search engine algorithms, ranking factors, and SEO best practices. Proficiency in SEO tools and platforms, such as Google Search Console, Google Analytics, SEMrush, Moz, or similar. Excellent analytical skills with the ability to interpret data, identify trends, and provide actionable insights for optimization. Familiarity with e-commerce platforms and experience optimizing commerce pages for search engines is a plus. Strong project management and organizational skills, with the ability to prioritize and manage multiple projects simultaneously. Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams and senior stakeholders.

　　Reasonable accommodation: Dow Jones, Making Careers Newsworthy - We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law. EEO/AA/M/F/Disabled/Vets. Dow Jones is committed to providing reasonable accommodation for qualified individuals with disabilities, in our job application and/or interview process. If you need assistance or accommodation in completing your application, due to a disability, email us at [email protected]. Please put "Reasonable Accommodation" in the subject line and provide a brief description of the type of assistance you need. This inbox will not be monitored for application status updates.

　　Business Area: CMO - MARKETING

　　Job Category: Editorial/Journalism

　　Union Status:

　　Non-Union role

　　Pay Range: $40,000 - $160,000

　　We recognize that attracting the best talent is key to our strategy and success as a company. As a result, we aim for flexibility in structuring competitive compensation offers to ensure we are able to attract the best candidates. The quoted salary range represents our good faith estimate as to what our ideal candidates are likely to expect, and we tailor our offers within the range based on the selected candidate's experience, industry knowledge, location, technical and communication skills, and other factors that may prove relevant during the interview process.

　　Pay-for-performance is a key element in our strategy to attract, engage, and motivate talented people to do their best work. Similarly to salary, for bonus eligible roles, targets are set based on a variety of factors including competitive market practice.

　　For benefits eligible roles, in addition to cash compensation, the company provides a comprehensive and highly competitive benefits package, with a variety of physical health, retirement and savings, caregiving, emotional wellbeing, transportation, and other benefits, including "elective" benefits employees may select to best fit the needs and personal situations of our diverse workforce..

　　Since 1882, Dow Jones has been finding new ways to bring information to the world's top business entities. Beginning as a niche news agency in an obscure Wall Street basement, Dow Jones has grown to be a worldwide news and information powerhouse, with prestigious brands including The Wall Street Journal, Dow Jones Newswires, Factiva, Barron's, MarketWatch and Financial News.

　　This longevity and success is due to a relentless pursuit of accuracy, depth and innovation, enhanced by the wisdom of past experience and a solid grasp on the future ahead. More than its individual brands, Dow Jones is a modern gateway to intelligence, with innovative technology, advanced data feeds, integrated solutions, expert research, award-winning journalism and customizable apps and delivery systems to bring the information that matters most to customers, when and where they need it, every day.

　　If you are a current employee at Dow Jones, do not apply here. Please go to the Career section on your Workday homepage and view "Find Jobs - Dow Jones." Thank you.

　　Req ID: 39624