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Senior Vice President, Director of Sales and Marketing
Senior Vice President, Director of Sales and Marketing-December 2024
Ballston Spa
Dec 22, 2025
About Senior Vice President, Director of Sales and Marketing

  100000-175000 per year Salary FT position with Bonus plan | Closes 02-Feb-2024 (EST) | Ballston Spa, NY, USA | Base + Bonus | EXECUTIVE | Full Time

  Are you looking to lead a team with a company where you make an impact? Ballston Spa National Bank (BSNB) is looking to hire an experienced Senior Vice President of Sales and Marketing to develop and implement strategic initiatives in support of market growth and development. This senior level position provides direct oversight of the Retail Banking, Marketing, and Wealth Management business units and is responsible for working with department leadership in the development of plans and strategies to achieve performance goals.

  This position earns competitive pay coupled with incentive opportunities. We also offer great benefits, including medical, dental, vision, a 401(k) plan with a company match, a pension plan, 11 paid holidays, paid time off (PTO), company-paid life insurance, voluntary insurances, and more. If this sounds like the right opportunity for you to leverage your skills, join our close-knit team today!

  ABOUT BALLSTON SPA NATIONAL BANK (BSNB)

  Established in 1838, we are proud to provide community banking to individuals, families, and businesses located in the greater Capital Region. Thirteen full-service banking offices provide products and services geared towards meeting the needs of the markets we serve. As a community-minded financial institution, we make giving back and volunteer work a priority.

  SVP, DIRECTOR OF SALES AND MARKETING

  With a minimum of 10 years' progressive experience in banking sales and operations in Retail Banking, Wealth Management or Marketing areas, you will:

  Direct oversight of BSNB's Retail Banking, Wealth Management, and Marketing leadership;

  Develop sales goals/targets annually to closely align lines of business. Accountable for driving results and achieving sales targets for BSNB products and services;

  Provide cross-functional leadership to drive effective product enhancements and impact new product rollouts. Recognize, anticipate, and resolve operational and process problems that arise;

  Oversee BSNB's Marketing strategy across lines of business, recommending and implementing Marketing strategy;

  Set strategy for BSNB's Product Specialist within the Marketing Department to insure use of relevant market research to assess product and market trends to identify a need or market opportunity;

  Develop objectives, key results, and key performance indicators, and monitor ability to generate a positive return on investment;

  Assess risk when business decisions are made.

  QUALIFICATIONS FOR THE SENIOR VICE PRESIDENT, DIRECTOR OF SALES AND MARKETING

  Minimum 10 years' progressive experience in banking sales and operations, in Retail Banking, Wealth Management, Marketing, or combination thereof.

  Demonstrated ability to translate complex data into insights and recommendations to present to sales team.

  Demonstrated ability to work at all level of an organization with the ability to influence others to move toward consensus.

  Associate's degree in business or related field required, bachelor's degree preferred.

  BSNB is an Affirmative Action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, disability, national origin, or other protected class. BSNB is a VEVRAA employer and has a desire for priority referrals of protected veterans.

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