Job Description:
We are seeking a talented and driven Product Management professional to join a winning team working with market leading products in the orthopedic medical device industry!
Product Managers are responsible for assisting to develop and implement marketing plans relating to a group of product lines, including developing materials and following processes required for product launches, product line maintenance, promotions and messaging, production planning, and field sales tools. Product Managers are technical experts in their product lines.
The primary role of this Product Manager will be focused on the strategic growth and development of our "Spine" platform. With many new products and programs launching, this is a good opportunity to apply knowledge and learn the professional launch process and meet the professional sales team.
Essential functions:
Product development
Identifies new product opportunities by assessing portfolio gaps, competitive landscape, and capturing VOCUtilizes market research to properly inform strategy for product commercializationDevelops business cases and presents to senior leadership teamManages commercialization of newly developed products by leading speed to market activities, developing marketing collateral and promotional strategies, as well as training the sales force
Product line management and strategy
Acts as subject matter and product expert for Spine portfolioSupports program development initiatives by providing insights related to VOC and market trendsCollaborate with sales teams to define customers needs and workflowsLeverage data and competitive insights to continuously evolve our understanding of the customer, the competition, market and spine surgery trends Develops and manages relationships with KOLsProvides monthly product forecasts to operations to support inventory planningAssists in annual strategic planning process
Promotions and channel support
Own the development and execution of a multi-segment spine marketing strategyDevelops and executes annual marketing plans to meet revenue growth expectationsUtilizes various communication channels to promote, position, and message to all customer stakeholdersDevelops marketing collateral, social media content, and advertising campaigns to drive growth of Spine portfolioDevelops sales support tools in collaboration with sales operations teamAssess market and competitive landscape to inform strategic planning processSupports sales training team to educate new sales representatives on Spine product portfolioWorks cross-functionally with other business units to promote comprehensive continuum of careWorks closely with 3rd party marketing agencies to develop new messaging strategies and conduct market researchUtilizes MEX process to develop customer segmentation, messaging, and tactics to improve marketing effectivenessMaintains list pricing and field discount guidelinesAttends and supports industry events
Other
Special projects, such as researching trends, developing reports, and other projects as required from time to time.
qualifications:
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Education and Experience:
Education
B.S. Degree or equivalent in Business Administration, Marketing or related field preferred. MBA a plus.
Experience
6+ years product marketing experience. OR experience a plus.3+ years of Medical Device industry experience preferred.Spine experience strongly preferred.
Competences
Demonstrated critical/analytical thinking ability.Excellent verbal, written and presentation skillsAbility to multi-task and meet given deadlinesAbility to work collaboratively in a cross-functional team environmentAbility to understand and adapt to complex business processes and proceduresFamiliarity with executing new product launchesProficiency in Microsoft Office (Excel, Word & PowerPoint)
TRAVEL REQUIREMENTS/WORK ENVIRONMENT and PHYSICAL DEMANDS:
Travel
Must be able to travel up to 35% of the time; both domestic and international travel is required.Typical work related travel assignments range 1-4 days, and as such overnight, out-of-town stays are required.
Work Environment And Physical Demands
Must be able to lift up to 25lbsReasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
ABOUT DJO GLOBAL
DJO Global is a leading global developer, manufacturer and distributor of high-quality medical devices that provide solutions for musculoskeletal health, vascular health and pain management. Our products address the continuum of patient care from injury prevention to rehabilitation after surgery, injury or from degenerative disease, enabling people to regain or maintain their natural motion. Our products are used by orthopedic specialists, spine surgeons, primary care physicians, pain management specialists, physical therapists, podiatrists, chiropractors, athletic trainers and other healthcare professionals. In addition, many of our medical devices and related accessories are used by athletes and patients for injury prevention and at-home physical therapy treatment. Product lines include rigid and soft orthopedic bracing, hot and cold therapy, bone growth stimulators, vascular therapy systems and compression garments, therapeutic shoes and inserts, electrical stimulators used for pain management and physical therapy products. Our surgical division offers a comprehensive suite of reconstructive joint products for the hip, knee and shoulder. Our products are marketed under a portfolio of brands including Aircast®, Chattanooga, CMF™, Compex®, DonJoy®, ProCare®, Exos™, Dr. Comfort®, DonJoy Performance® and DJO® Surgical.
For additional information on the Company, please visit www.DJOglobal.com.
DJO is a growing subsidiary of diversified technology leader Colfax Corporation
EOE AA M/F/VET/Disability
All qualified applicants will receive consideration for employment and will not be discriminated against on the basis of race, religion, color, national origin, sex, protected veteran status, disability, or any other basis protected by federal, state or local laws.