We are hiring a Senior Marketing Specialist to support our Latin America talent marketing efforts, and we are looking for someone who has experience developing an employer brand strategy and executing talent attraction campaigns with a strong content marketing approach. At EPAM, we recognize that our people are the source of our success, and we are committed to helping them achieve all their goals by offering numerous opportunities for skill development, career progression, a supportive work environment and working on high-impact projects.
Responsibilities Play a pivotal role in our global Talent Marketing team which is focused on attracting talented professionals to meet the significant growth and hiring demand of our business Focus on two capacities: 1) support employer branding and talent marketing for our fast-growing business in Latin America, and 2) work on multiple key projects as part of our Global Talent Marketing community For our business in Latin America, as it expands quickly across the region, you will support the development and implementation of the employer brand and talent marketing strategy to attract more local talent. You will have the opportunity to get creative in building our local brand across different countries in Latin America, to attract mostly mid-level to senior developers Work closely with local business leaders and the Talent Acquisition team, who all have a strong appetite for this role and the opportunity Reporting into the Marketing Director in Latin America, you will support, influence, and provide expertise to the regional Talent Marketing team across locations Drive marketing projects in key areas, initially including a strong focus on content marketing Design an effective content strategy Generate content for multiple hiring campaigns Create content resources to drive leads and awareness Support copywriting for our social media strategy Identify local marketing opportunities Create new, innovative marketing content that culturally aligns with our target audience Meet with Recruiters and other internal stakeholders to identify new promotional opportunities Requirements
Minimum of a bachelor's degree in Marketing, Advertising, Communications, Design, or a related field preferred Excellent communication skills in English and Spanish 4+ years' experience in employer branding, talent marketing, content marketing or related fields Solid project management skills with the ability to manage multiple projects and priorities at one time in a fast-paced environment Real passion for innovative technology and creative ways to connect with your target audience Content marketing proficiency, plus experience working in social media, audiovisual content generation, and copywriting Solid ability in Adobe Creative Suite Creative writing style to create engaging content Results and detail oriented Strong ability in storytelling Proactive and solutions-focused A global mindset - you will be working with colleagues from 50+ countries Nice to have Global experience working with talent marketing teams in fast-paced environments We Offer Health Insurance Life Insurance (SVO) Occupational Risk Insurance (ART) Paid Time Off - Vacations. 14 calendar days a year, the number of days will increase by seniority based on local law rules Sick leave Exceptional Leave. Take paid time off for your major life changes (childbirth, marriage, etc.) Compensation of costs for internet, electricity, and personal laptop usage (if applicable) Stable full-time workload Thousands of projects for top brands Stable income Referral Program Certification opportunities Unlimited access to LinkedIn learning solutions Language courses Relocation Assistance Package Conditions By applying to our role, you are agreeing that your personal data may be used as in set out in EPAM's Privacy Notice and Policy