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Senior Marketing Associate
Senior Marketing Associate-October 2024
London
Oct 31, 2024
ABOUT MOODY'S
Moody's is a global integrated risk assessment firm that empowers organizations to make better decisions. Our data, analytical solutions, and insights help decision-makers identify opportunities and m
10,000+ employees
Financial Services
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About Senior Marketing Associate

  Moody's is a developmental culture where we value candidates who are willing to grow. So, if you are excited about this opportunity but don't meet every single requirement, please apply! You may be a perfect fit for this role or other open roles.

  Moody's is a global integrated risk assessment firm that empowers organizations to make better decisions.

  At Moody's, we're taking action. We're hiring diverse talent and providing underrepresented groups with equitable opportunities in their careers. We're educating, empowering and elevating our people, and creating a workplace where each person can be their true selves, reach their full potential and thrive on every level. Learn more about our DE&I initiatives, employee development programs and view our annual DE&I Report at moodys.com/diversity

  Department

  Moody's Central Marketing team enables a more holistic approach on how we interact with our customers; ensuring we understand their business and workflow challenges and how our solutions fit across each use case. The Marketing team focuses on driving awareness and demand for Moody's current and future solutions in support of company revenue goals and strategic priorities.

  Through thought leadership, awareness and lead generation campaigns, and a consistent focus on the customer experience, we establish Moody's as a trusted partner for integrated risk assessment capabilities. All along the customers' buying journey, from awareness through retention, we partner with our subject matter experts, business units, sales teams, and technology stakeholders to execute go-to-market strategies, deliver robust regional or global omnichannel marketing programs, and produce compelling content that attracts, engages, and converts qualified prospects and retains customers.

  Role/Responsibilities

  Moody's is searching for a talented B2B Social Media Marketer to drive our organic social media efforts. The ideal candidate will be responsible for developing and executing strategies to enhance brand visibility, engage target audiences, and drive customer growth through compelling content and community management.

  Key responsibilities include:

  Contribute to the growth of awareness and revenue by planning, activating, and managing organic content across our social media channels.Collaborate with fellow Marketers to create, curate, schedule, and post high-quality content that aligns with brand voice, target audiences, and broader campaigns. Experiment with new content formats and ideas to keep the social media presence fresh and engaging. Develop strategies to attract and convert leads through social media channels. Assist in the development and implementation a robust B2B social media strategy across platforms.Foster our online community by engaging audiences across channels to increase awareness and advocacy, and cultivate authentic connections.Monitor and respond to audience interactions to build relationships and enhance brand reputation. Identify collaboration opportunities and engage with industry influencers. Leverage reporting to derive insights and use data to fuel future decisions.Use analytics tools to track and analyze the performance of social media campaigns. Provide regular reports on key metrics, insights, and optimization recommendations.

  Stay informed about industry trends to adjust strategies accordingly.

  Qualifications:

  3-5 years of proven experience as a B2B Social Media Manager or similar role. Strong understanding of social media platforms, especially LinkedIn, and best practices. Analytical mindset with the ability to interpret data for decision-making. Excellent written and verbal communication skills and demonstrated professionalism. Superior time-management skills and ability to multi-task and manage deadlines.Familiarity with social media management tools and analytics platforms (experience with Sprinklr considered a plus) Entrepreneurial mindset: seizes opportunities, adapts from setbacks to continuously improve and innovate, highly organized and detail-oriented. Growth Mindset: willingness to adapt to shifting market trends and business needs; problem-solving through an open minded and all-inclusive approach. Team-oriented focus: passionate about caring for and inspiring others, sharing constructive feedback and views, all while being authentic.

  #LI-ER1

  Actual salaries will vary and will be based on various factors, such as candidate's qualifications, skills, and competencies. The salary is one component of Moody's total compensation package for employees. Other rewards and benefits include the following: Medical, Personal Accident, Life Insurance and Time Off.

  Moody's is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status, sexual orientation, gender expression, gender identity or any other characteristic protected by law.

  Candidates for Moody's Corporation may be asked to disclose securities holdings pursuant to Moody's Policy for Securities Trading and the requirements of the position. Employment is contingent upon compliance with the Policy, including remediation of positions in those holdings as necessary.

  For more information on the Securities Trading Program, please refer to the STP Quick Reference guide on ComplianceNet

  Please note: STP categories are assigned by the hiring teams and are subject to change over the course of an employee's tenure with Moody's.

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