Home
/
Comprehensive
/
Senior Manager, Product Marketing, Offsite Display Advertising - Walmart Connect
Senior Manager, Product Marketing, Offsite Display Advertising - Walmart Connect-March 2024
San Bruno
Mar 17, 2025
ABOUT WALMART
At Walmart, we save people money so they can live better.
10,000+ employees
Consumer Goods & Services, Technology
VIEW COMPANY PROFILE >>
About Senior Manager, Product Marketing, Offsite Display Advertising - Walmart Connect

  Position Summary...

  What you'll do...

  About Walmart Connect

  Our purpose: We connect you more meaningfully to Walmart customers

  As a part of Walmart Connect, you'll build industry-defining ad platforms that enable brands and sellers to connect meaningfully with shoppers, through high performing advertising that leverages Walmart's massive omni-channel data. Learn more at www.walmartconnect.com

  The Role:

  We are seeking an experienced Product Marketing Senior Manager for our growing suite of offsite display advertising products and solutions. In this role, you will partner with cross functional teams to conduct advertiser research and launch beta programs to help develop and shape the product strategy and roadmap, develop go-to-market strategies and plans that include persona definition, product positioning, and messaging, and develop materials for Sales and external stakeholders to drive product adoption and revenue. You will play a pivotal role in driving market success and adoption of your products.

  The ideal candidate for this role will be a revenue-motivated leader who can establish product strategies that solve market needs and has a demonstrated track record of launching category-defining solutions. Experience working with DSP platforms, and an understanding of the AdTech ecosystem is preferred.

  This position reports into the Product Marketing Director for Display and can be based either in our Hoboken, NJ, San Bruno, CA, Los Angeles, CA office.

  You'll make an impact by:

  Conducting and analyzing primary and secondary research to develop a deep understanding of market needs by customer segments in coordination with key clients and sales teams.

  Working and partnering with product management to align with our customer needs and challenges to transform into product features and benefits and launched effectively with our sales teams.

  Partnering with product stakeholders to support the development of MRDs and PRDs to define product priorities and requirements.

  Providing thought leadership on market and competitive analysis and trends

  Developing and collaborating with internal stakeholders to implement GTM strategies and tactics that include positioning, use cases, story narratives and sales enablement materials for new product releases and enhancements focused on product adoption and revenue growth.

  Helping to create the product narrative and external materials, such as case studies, pitch decks, blog posts, help center article, best practice guides, and other customer collateral.

  Supporting the planning and execution of various new product programs launches at various life cycles including alphas, betas, and general availability stages.

  Leading sales enablement efforts, partnering closely with marketing and training teams as part of internal awareness and education.

  Being an advocate and voice of the customer.

  You'll sweep us off our feet if...

  You like digging into data and doing some analysis.

  You're customer-centric in spirit and in execution.

  You're comfortable influencing others, leading teams, and getting buy-in from leadership.

  You have a sense of humor and positive spirit.

  You have deep domain knowledge in Digital Advertising and Creative for Digital Advertising

  About you (Preferred Qualifications):

  5+ years of experience in product marketing. 3+ years in digital advertising or B2B software.

  Preferred expertise and experience in the adtech, and related technology ecosystem including digital media, SaaS and agencies.

  Solid understanding of ads ecosystem and DSP platforms

  Proven ability to form relationships and partner with cross functional teams for consistent alignment and execution across product management, marketing, and sales teams.

  Embrace working in a fast paced continually evolving environment.

  Exceptional communication skills in both writing and presentation.

  Analytical, a problem solver and data-driven

  Structured and a strategic thinker

  Outcome focused and oriented with the ability to deliver high quality work, setting expectations, meeting deadlines and conquering obstacles.

  Proficient in Microsoft Office applications (Excel, PowerPoint, Word, and Outlook)

  At Walmart, we offer competitive pay as well as performance-based incentive awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.

  You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable. For information about PTO, see https://one.walmart.com/notices .

  Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.

  Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms. For information about benefits and eligibility, see One.Walmart at https://bit.ly/3iOOb1J .

  The annual salary range for this position is $117,000.00-$234,000.00

  Additional compensation includes annual or quarterly performance incentives.

  Additional compensation for certain positions may also include:

  Regional Pay Zone (RPZ) (based on location)

  Stock equity incentives

  Minimum Qualifications...

  Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

  Option 1: Bachelor's Degree in Marketing, Business Administration, or related field and 3 years' experience in Marketing, Business Administration, or related field. Option 2: 6 years' experience in Marketing, Business Administration, or related field.

  Preferred Qualifications...

  Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

  Masters: Business Administration

  Primary Location...

  850 Cherry Avenue, San Bruno, CA 94066-3031, United States of America

  Walmart, Inc. is an Equal Opportunity Employer- By Choice. We believe we are best equipped to help our associates, customers, and the communities we serve live better when we really know them. That means understanding, respecting, and valuing diversity- unique styles, experiences, identities, abilities, ideas and opinions- while being inclusive of all people.

Comments
Welcome to zdrecruit comments! Please keep conversations courteous and on-topic. To fosterproductive and respectful conversations, you may see comments from our Community Managers.
Sign up to post
Sort by
Show More Comments
SIMILAR JOBS
Assurance Senior
Assurance Senior Description At Moss Adams, we champion authenticity. For us, that means fostering a culture of talented people who care—about you, about our clients, and about our communities. Here,
HL7 Integration and Interface SME
Health Technology (SC Consumer Digital Care): MUST BE ABLE TO OBTAIN A US SECURITY CLEARANCE Are you looking to make an immediate impact where you can help our clients solve their business challenges
Door-To-Door Sales Professional
Door-To-Door Sales Professional Sioux City, IA (http://maps.google.com/maps?q=Sioux+City+IA) •Sales Job Type Full-time, Part-time Description TAK is one of the largest and fastest growing communicati
Manager, Global Clinical Data Standards – Delivery Management
Job Description Brief Description of Position: Working closely with the Global Clinical Data Standards (GCDS) Director of Delivery Management for either Data Collection Standards or Data Transformati
Energy Sales Retail Associate
Everything we do at Sunrun is driven by a determination to transform the way we power our customers' lives. We know that determination starts at the individual employee level. We strive to foster an
Corporate Communications Specialist
Career Opportunities: Corporate Communications Specialist (26446) Requisition ID 26446 - Posted - HID Global Corporation - PACS - NAM - USA: Texas (Austin - Center Ridge Dr.) - Sales, Marketing &
content publisher
content publisher. chandler , arizona posted 10 days ago job details summary $37 - $44 per hour temporary bachelor degree category business and financial operations occupations referenceAB_4448767 jo
Senior Member of Technical Staff
Job Description Design, develop, troubleshoot and debug software programs for databases, applications, tools, networks etc. As a member of the software engineering division, you will assist in defini
Auditor Principal
Working Title: Auditor Principal Job Class: Auditor Principal Agency: Pollution Control Agency Who May Apply : Open to all qualified job seekers Date Posted : 01/18/2024 Closing Date : 01/31/2024 Hir
Management Internship
Management Internship Job#:369841 Location:BISMARCK, ND Department:Store Opportunities Category:Management Internship Salary:Entry Level Apply To This Job Return To List Job Description Part-Time Mak
Copyright 2023-2025 - www.zdrecruit.com All Rights Reserved