Home
/
Comprehensive
/
Senior Manager, Product Marketing, Offsite Display Advertising - Walmart Connect
Senior Manager, Product Marketing, Offsite Display Advertising - Walmart Connect-March 2024
San Bruno
Mar 17, 2025
ABOUT WALMART
At Walmart, we save people money so they can live better.
10,000+ employees
Consumer Goods & Services, Technology
VIEW COMPANY PROFILE >>
About Senior Manager, Product Marketing, Offsite Display Advertising - Walmart Connect

  Position Summary...

  What you'll do...

  About Walmart Connect

  Our purpose: We connect you more meaningfully to Walmart customers

  As a part of Walmart Connect, you'll build industry-defining ad platforms that enable brands and sellers to connect meaningfully with shoppers, through high performing advertising that leverages Walmart's massive omni-channel data. Learn more at www.walmartconnect.com

  The Role:

  We are seeking an experienced Product Marketing Senior Manager for our growing suite of offsite display advertising products and solutions. In this role, you will partner with cross functional teams to conduct advertiser research and launch beta programs to help develop and shape the product strategy and roadmap, develop go-to-market strategies and plans that include persona definition, product positioning, and messaging, and develop materials for Sales and external stakeholders to drive product adoption and revenue. You will play a pivotal role in driving market success and adoption of your products.

  The ideal candidate for this role will be a revenue-motivated leader who can establish product strategies that solve market needs and has a demonstrated track record of launching category-defining solutions. Experience working with DSP platforms, and an understanding of the AdTech ecosystem is preferred.

  This position reports into the Product Marketing Director for Display and can be based either in our Hoboken, NJ, San Bruno, CA, Los Angeles, CA office.

  You'll make an impact by:

  Conducting and analyzing primary and secondary research to develop a deep understanding of market needs by customer segments in coordination with key clients and sales teams.

  Working and partnering with product management to align with our customer needs and challenges to transform into product features and benefits and launched effectively with our sales teams.

  Partnering with product stakeholders to support the development of MRDs and PRDs to define product priorities and requirements.

  Providing thought leadership on market and competitive analysis and trends

  Developing and collaborating with internal stakeholders to implement GTM strategies and tactics that include positioning, use cases, story narratives and sales enablement materials for new product releases and enhancements focused on product adoption and revenue growth.

  Helping to create the product narrative and external materials, such as case studies, pitch decks, blog posts, help center article, best practice guides, and other customer collateral.

  Supporting the planning and execution of various new product programs launches at various life cycles including alphas, betas, and general availability stages.

  Leading sales enablement efforts, partnering closely with marketing and training teams as part of internal awareness and education.

  Being an advocate and voice of the customer.

  You'll sweep us off our feet if...

  You like digging into data and doing some analysis.

  You're customer-centric in spirit and in execution.

  You're comfortable influencing others, leading teams, and getting buy-in from leadership.

  You have a sense of humor and positive spirit.

  You have deep domain knowledge in Digital Advertising and Creative for Digital Advertising

  About you (Preferred Qualifications):

  5+ years of experience in product marketing. 3+ years in digital advertising or B2B software.

  Preferred expertise and experience in the adtech, and related technology ecosystem including digital media, SaaS and agencies.

  Solid understanding of ads ecosystem and DSP platforms

  Proven ability to form relationships and partner with cross functional teams for consistent alignment and execution across product management, marketing, and sales teams.

  Embrace working in a fast paced continually evolving environment.

  Exceptional communication skills in both writing and presentation.

  Analytical, a problem solver and data-driven

  Structured and a strategic thinker

  Outcome focused and oriented with the ability to deliver high quality work, setting expectations, meeting deadlines and conquering obstacles.

  Proficient in Microsoft Office applications (Excel, PowerPoint, Word, and Outlook)

  At Walmart, we offer competitive pay as well as performance-based incentive awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.

  You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable. For information about PTO, see https://one.walmart.com/notices .

  Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.

  Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms. For information about benefits and eligibility, see One.Walmart at https://bit.ly/3iOOb1J .

  The annual salary range for this position is $117,000.00-$234,000.00

  Additional compensation includes annual or quarterly performance incentives.

  Additional compensation for certain positions may also include:

  Regional Pay Zone (RPZ) (based on location)

  Stock equity incentives

  Minimum Qualifications...

  Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

  Option 1: Bachelor's Degree in Marketing, Business Administration, or related field and 3 years' experience in Marketing, Business Administration, or related field. Option 2: 6 years' experience in Marketing, Business Administration, or related field.

  Preferred Qualifications...

  Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

  Masters: Business Administration

  Primary Location...

  850 Cherry Avenue, San Bruno, CA 94066-3031, United States of America

  Walmart, Inc. is an Equal Opportunity Employer- By Choice. We believe we are best equipped to help our associates, customers, and the communities we serve live better when we really know them. That means understanding, respecting, and valuing diversity- unique styles, experiences, identities, abilities, ideas and opinions- while being inclusive of all people.

Comments
Welcome to zdrecruit comments! Please keep conversations courteous and on-topic. To fosterproductive and respectful conversations, you may see comments from our Community Managers.
Sign up to post
Sort by
Show More Comments
SIMILAR JOBS
Surgical Tech - Cert
Req Number 98691 Job Description Assists nursing personnel in giving quality care to patients in the Operating Room. Job Responsibility Performs duties and responsibilities of a 'scrub' person under
Retail Reset Merchandiser
Job Posting CROSSMARK is seeking an energetic, creative individual to execute a variety of merchandise and product services at major retailers near you. Enjoy a part-time schedule while learning abou
OCCUPATIONAL THERAPIST II - PD
Overview St. John’s Regional Medical Center located in Oxnard California is a recognized as a Top 250 Hospital in the Nation and as one of America’s 100 Best Hospitals for Cardiac Care by Healthgrade
Chief Information Security Officer
Overview Overview: The Chief Information Security Officer (CISO) is responsible for establishing and maintaining a corporate-wide information security management program to ensure that information as
Union Diesel Mechanic
A Union Diesel Mechanic will work under the supervision of a Leadman or Journeyman Mechanic. The apprentice shall be put on work commonly known as Journeyman Mechanic’s work so that at the end of the
Equipment Manager
[Cattail Crossing is a 27 hole municipal golf course located in the lakes region of South Dakota. Watertown is a destination city for the sportsman right in the heart of some of the best fishing and
Medical Director, Launch
WelbeHealth’s PACE (All-Inclusive Care for the Elderly) program provides seniors with the opportunity to continue living in their homes and in their communities. Our innovative and comprehensive rang
Area Supervisor
Our values start with our people, join a team that values you! We are the nation’s largest off-price retailer with over 2,000 stores, and a strong track record of success and growth. Our focus has al
Family Medicine Physician Opportunity in Alaska
Description PeaceHealth demonstrates their dedication to provider wellness through: A dedicated Clinician Well-being program that includes: Vendor relationships that provide free coaching, counseling
Delivery Analyst - TAOps Admin & Reporting
Job Responsibilities: Providing operational and administrative support with regards to the HR records and personal data of the employees of our clients, Managing employee personal data in the system,
Copyright 2023-2025 - www.zdrecruit.com All Rights Reserved