About the Role

　　Within Novartis Innovative Medicines International (IMI) we want to reimagine how to interact with our Health Care Professionals & Healthcare systems. Our vision is to become the industry leader in delivering a trusted, personalized experience to our customers. As a Senior IT Specialist Marketing Automation you will play a pivotal role in our Marketing Automation Initiative for IMI and support us in unleashing the full potential of our customer-facing associates.

　　You will help us to provide orchestrated, highest-impact customer experiences, using data, insights technology & personalization at scale to:

　　• Unlock a differentiated understanding of our customers.

　　• Deploy personalized content that speaks directly to our customers.

　　• Deliver with omnichannel engagement to drive desired customer behaviors.

　　Your responsibilities include, but are not limited to:

　　• Drive forward thinking and innovation within business w.r.to tech driven business capabilities and processes, leading conversation with consulting attitude together with other DD&IT functions

　　• Partner with Business to drive Business transformation via technology, co-own transformation outcomes

　　• Support and educate the countries on personalized experiences at every step of the customer lifecycle by using marketing automation

　　• Measure and drive business value of transformation initiatives underpinned by Marketing Automation Product

　　• Define the vision, roadmap, and goal of the Product, identify and prioritize features to be delivered through the Product Backlog

　　• Ensure that the Development Team understands items in the Product Backlog to the level needed

　　• Cooperate with the Product Line Manager and Product Manager to determine the resource requirements to support the product roadmap

　　• Collaborate with the Product Manager & the Scrum Master on a regular basis and attend agile ceremonies, like daily stand ups, backlog refinements & retrospective meetings

　　• Facilitating demos and customer feedback sessions and help define feature acceptance criteria & test cases, assist with grooming the feature backlog and Participate in solution design & delivery

　　• Key business partner for business continuity and articulate the voice and priorities of the customer, act as the primary liaison with the local country product owners, deeply understand the business strategy and communicate it effectively to the development team

　　• Contribute to solution vision, roadmap, and content presentations, ensure solutions meet business and/or customer needs throughout the product lifecycle

　　• Mentor and encourage team members to recognize and act on opportunities, identify methods to improve current team processes and quality standards

　　Diversity & Inclusion / EEO

　　Novartis is committed to building an outstanding, inclusive work environment and diverse teams representative of the patients and communities we serve.

　　Role Requirements

　　What you'll need:

　　• Bachelor's degree in computer science, information systems, or equivalent

　　• 5+ years of experience working with Salesforce Marketing Cloud or similar marketing automation platforms

　　• Understanding of Marketing automation - Knowledge of email marketing standard methodologies, regulations, GDPR compliance, CRM applications, Google Analytics, etc.

　　• Experience with data integration and management (e.g., data extensions, API integration, MuleSoft, SQL)

　　• Salesforce Marketing Cloud certifications (e.g., Marketing Cloud Email Specialist, Marketing Cloud Consultant) preferred

　　• Solid understanding on Product/Agile way of Working

　　• Proficiency in English (Oral & Written)

　　Nice to have:

　　• Overall knowledge of Salesforce MarTech stack preferable

　　Why consider Novartis?

　　743 million. That's how many lives our products touched in 2022. And while we're proud of that fact, in this world of digital and technological transformation, we must also ask ourselves this: how can we continue to improve and extend even more people's lives?

　　We believe the answers are found when curious, courageous and collaborative people like you are brought together in an inspiring environment. Where you're given opportunities to explore the power of digital and data. Where you're empowered to risk failure by taking smart risks, and where you're surrounded by people who share your determination to tackle the world's toughest medical challenges.

　　Imagine what you could do at Novartis!

　　Join our Novartis Network: If this role is not suitable to your experience or career goals but you wish to stay connected to learn more about Novartis and our career opportunities, join the Novartis Network here: https://talentnetwork.novartis.com/network

　　We are Novartis. Join us and help reimagine medicine.

　　Commitment to Diversity & Inclusion:

　　Novartis embraces diversity, equal opportunity and inclusion. We are committed to building diverse teams, representative of the patients and communities we serve, and we strive to create an inclusive workplace that cultivates bold innovation through collaboration, and empowers our people to unleash their full potential.

　　Division

　　CTS

　　Business Unit

　　TT CTS

　　Location

　　Spain

　　Site

　　Barcelona Gran Vía

　　Company / Legal Entity

　　Novartis Farmacéutica, S.A.

　　Functional Area

　　Technology Transformation

　　Job Type

　　Full Time

　　Employment Type

　　Regular

　　Shift Work

　　No