At Alcon, we are driven by the meaningful work we do to help people see brilliantly. We innovate boldly, champion progress, and act with speed as the global leader in eye care. Here, you'll be recognized for your commitment and contributions and see your career like never before. Together, we go above and beyond to make an impact in the lives of our patients and customers.
We foster an inclusive culture and are looking for diverse, talented people to join Alcon. As a Senior Brand Manager, you will join the Refractive Surgery Marketing team in Ft. Worth, TX. The Senior Brand Manager formulates and reviews corporate short and long-range plans, goals, and objectives for specific product or product line.
In this role, a typical day will include:
Conducts competitive product analysis and market research of product consumer behavior and professional audience.Determines the profitability and viability of new products or product enhancements.Develops production and marketing strategies and tactics to ensure effective product placement relative to market opportunity, working closely with product development for a specific product, brand, or product area over its entire life cycle.Works with other functions to finalize product specifications.Provides advertising with core brand equity.Serves as technical adviser, demonstrating products and troubleshooting product issues. Key Requirements/Minimum Qualifications Bachelor's Degree or Equivalent years of directly related experience (or high school +15 yrs; Assoc.+11 yrs; M.S.+4 yrs; PhD+3 yrs)The ability to fluently read, write, understand, and communicate in English.7 Years of Relevant Experience5 Years of Demonstrated Leadership Work hours: Salaried-Exempt Travel Requirements: Moderate overnights and weekends Relocation assistance: No Sponsorship available: No How you can thrive at Alcon: See your career like never before with focused growth and development opportunities. Join Alcon's mission to provide outstanding, innovative products and solutions to improve sight, improve lives, and grow your career! Alcon provides robust benefits package including health, life, retirement, flexible time off for exempt associates, and much more! Alcon is an Equal Opportunity Employer and participates in E-Verify. Alcon takes pride in maintaining a diverse environment and our policies are not to discriminate in recruitment, hiring, training, promotion or other employment practices for reasons of race, color, religion, gender, national origin, age, sexual orientation, gender identity, marital or veteran status, disability, or any other legally protected status. Alcon is also committed to working with and providing reasonable accommodation to individuals with disabilities. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application process, or in order to perform the essential functions of a position, please send an email to [email protected] and let us know the nature of your request and your contact information.