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Reserve Account Manager - North Italy
Reserve Account Manager - North Italy-April 2024
Turin
Apr 15, 2025
ABOUT DIAGEO
Diageo is a global leader in beverage alcohol with an outstanding collection of brands across spirits and beer.
10,000+ employees
Consumer Goods & Services, Food & Beverage
VIEW COMPANY PROFILE >>
About Reserve Account Manager - North Italy

Job Description :

About us

Diageo is the world’s leading premium drinks company with an outstanding collection of brands, such as Johnnie Walker, JB, Smirnoff, Baileys, Captain Morgan, Tanqueray and Guinness. Our purpose – Celebrating life, every day, everywhere – has an important role in our company, for our people, our diversity, our brands, in how we perform and how we create shared value.

At Diageo, character is everything. So if you share our sense of adventure, you’ll have the chance to learn a huge range of skills and disciplines, and build an exceptional career with us.

About the role

As Account Manager of Reserve outlets of North Italy in the highly influential top-end On-Trade, which is the heartland of the premium spirits world, you will play a crucial role in building the status, equity, and rate of sale of our brands.

A diverse workforce is essential to our success as a multi-cultural business.  Our aim is to foster a culture that provides opportunities for all, creating a stimulating and rewarding working environment. This way we can allow our people to unleash the power of being themselves and enable them to Celebrate Life, Every Day, Everywhere.

You will be responsible for:

Reserve Customer plan: decide customer role/activity plans/investment profile to deliver plan

Customer Business Performance Management: Defines Best view forecast forward investment plan for the customer(s) across Italy

Responsible for triangulation between outlets and Distributors to close agreements

Reserve Customer Budget accountability across Italy

Commercial Investment per all customers across Italy

Management of all national Reserve projects and sales drives

Winter and summer hotspots accountability

Be first point of contact for reserve account executives

Top 3 functional capabilities for this role:

Highly connected with the Reserve environment

Deep understanding of what is important to Reserve customers and use this insight to drive the creation and execution of a clear and powerful commercial plan

Has their finger on the pulse of what is happening on the ground: has brilliant relationships with key influencers in the industry

Category Knowledge across Spirits and TBA with experience in process, ingredients provenance

Relationship management with external and internal partners

Skilled in developing customer and collaborator dedication, negotiating for win-win outcomes

Operates proactively – and where vital reactively - in order to beat competitors.

Brilliant Execution

Understanding of where and how to target trade investment to maximize ROI whilst delivering for our customers.

Efficiently balances short- and long-term performance goals in planning, execution and evaluation of activity.

About you

Requirements to be successful in the role:

• A strong and broad track record in Commercial with experience in strategic planning with customers

•Highly skilled in encouraging dedication through advance negotiation skills, resolving conflict and crafting collaborative relationships

•In depth understanding of distributors, key customers and competitors: their businesses and their shoppers/drinkers

•Able to mentor of both functional and leadership capability development in commercial leaders.

•Proficient in English and Italian

Working with us

Flexibility

This is key to success in our business and many of our staff work flexibly in many different ways, including part-time and compressed hours. Please talk to us about what flexibility means to you and don’t let anything stop you from applying.

Diversity statement

Celebrating our inclusive and diverse culture is core to Diageo’s purpose of “celebrating life every day everywhere”. This purpose is, in itself, inclusive in nature, as it values everybody irrespective of background, disability, religion, gender identity, sexuality or ethnicity.

We know that for our business to thrive and for Diageo to realize its ambition, we depend on having diverse talent with a range of backgrounds, skills and capabilities in each of the 180 countries in which we operate and to reflect our broad consumer base. We view diversity as one of the key enablers that helps our business to grow and our values, purpose and standards set the conditions for us to respect the unique contribution each person brings.

Worker Type :

Regular

Primary Location:

Turin

Additional Locations :

Job Posting Start Date :

2024-09-20

With over 200 brands sold in more than 180 countries, we’re the world’s leading premium drinks company. Every day, over 30,000 talented people come together at Diageo to create the magic behind our much-loved brands. From iconic names to innovative newcomers – the brands we’re building are rooted in culture and local communities. Our ambition is to be one of the best performing, most trusted and most respected consumer products companies in the world.

Our founders, such as Arthur Guinness, John Walker, and Charles Tanqueray, were visionary entrepreneurs whose brilliant minds helped shape the alcohol industry. And through our people, their legacy lives on. Join us, and you’ll collaborate with talented people from all corners of the world. Together, you’ll innovate and push boundaries, shaping a more inclusive and sustainable future that we can all be proud of.

With diversity at our core, we celebrate our people's unique passions, commitments and specialist skills. Because when varied voices, mindsets, and personalities come together, great ideas are born. In our supportive culture, your voice will be heard and you’ll be empowered to be you. Just bring your ambition, curiosity and ideas, and we’ll celebrate your work and help you reach your fullest potential.

DRINKiQ

What's your DRINKiQ? Take our quiz to understand how alcohol is made and explore the effects of drinking. You can discover everything you need to know at DRINKiQ

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