Join the Paid Media Team at JPMorgan Chase, a dynamic internal agency that partners with our brands to build and execute comprehensive media campaigns. This role, within the Programmatic Buying Team, offers the opportunity to work across a variety of digital channels and contribute to high-impact media campaigns. Be part of a team where your skills will be valued and your career growth is prioritized.
Job Summary
As a Sr. Associate in the Programmatic Buying Team you will be responsible for managing the campaign execution and optimization of the programmatic components of JPMC marketing campaigns. You will work closely with our brands to create and execute thoughtful, high-performing and data led programmatic approaches that exceed performance expectations whether branding or ROI-driven.
Job Responsibilities
Create a robust audience-first data-led programmatic strategies and tactical plans that address the business objectives of our brands with a keen eye for B2B marketing objectives and targeting
Manage campaign creation and optimization within our preferred buying platforms (DSPs) across all self-serve programmatic channels (Display, Video, Audio, dOOH, Native, etc.)
Own operational tasks including audience and performance forecasting, budget management, creative trafficking, budget reconciliation, and post campaign analysis for programmatic media
Maintain and create ad hoc reports to identify opportunities for campaign improvement and keep stakeholders informed of performance
Proactively work with partners internally and externally to troubleshoot and implement solutions as required to enable efficient campaign delivery and performance
Provide insights on campaign performance to pair against reporting provided by our analytics partners internally
Keep internal teams educated on the capabilities of programmatic and innovations that can be utilized within their paid marketing efforts
Required Qualifications, Capabilities and Skills
3+ years of Programmatic Media Buying and Trading experience
Hands on experience buying in DSPs (demand-side platforms) or similar bidding ad technology
Experience in the complexities of executing and optimizing programmatic media
Experience purchasing media for programmatic, in partnership with or within an agency or with a client directly
High competency level in MS Office with specific strengths in Excel and PowerPoint
Preferred Qualifications, Capabilities and Skills
Experience in the following DSPs: DV360, The Trade Desk, Amazon DSP, Vistar, Xandr
Proficient in advertising technology platforms and tools including Ad Servers, Site Analytics, Tag Management, Ad Verification, Attribution and Measurement
Bachelor's degree; concentration in business, marketing, or advertising preferred
Chase is a leading financial services firm, helping nearly half of America's households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. In accordance with applicable law, we make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as any mental health or physical disability needs.
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set, and location. For those in eligible roles, discretionary incentive compensation which may be awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
JPMorgan Chase is an Equal Opportunity Employer, including Disability/Veterans