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Product Marketer
Product Marketer-January 2024
Jan 22, 2025
ABOUT THE WASHINGTON POST
The Washington Post is a historic pillar of American journalism, renowned for in-depth political reporting and investigative journalism—with over a dozen foreign bureaus committed to excellence.
1,001 - 5,000 employees
Media, Technology
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About Product Marketer

  Job Description

  The Product Marketer at Arc XP plays a crucial role in aligning our products with the company's mission and market demands. As a key position within the marketing department, this remote or DC based role involves close collaboration with the sales and product teams to enhance product positioning, market presence, and customer engagement. By understanding our products and steeping themselves in industry trends, the Product Marketer helps drive Arc XP's growth and success .

   Motivation You will have the opportunity to shape the market perception of a leading SaaS CMSYou will be at the forefront of market trends, influencing product development and marketing strategies.You will be instrumental in driving successful product launches and marketing campaigns.You will have a direct impact on the company's growth and the satisfaction of major publishers, media and entertainment companies, and brand marketers Responsibilities

  Increase product market share and customer satisfaction by developing compelling product messaging that resonates with target audiences and effectively communicates Arc XP's value .Increase product awareness and demand by creating compelling marketing materials and campaigns.Strengthen sales efforts by providing sales teams with essential product information , collateral and marketing tools.Foster market growth by conducting detailed market research and competitor analysis.Improve product offerings and customer experience by gathering and analyzing customer feedback. Qualifications At least 5 years of experience in product marketing or a related field.Strong understanding of content management platformsIdeally have experience and an understanding of the publishing, media and entertainment spaceProven ability to develop and execute successful marketing strategies.Excellent communication and collaboration skills, with a flair for working remotely.Demonstrated ability to analyze market trends and customer needs.Wherever you are in your life or career, The Washington Post offers comprehensive and inclusive benefits for every step of your journey:Competitive medical, dental and vision coverageCompany-paid pension and 401(k) matchThree weeks of vacation and up to three weeks of paid sick leaveNine paid holidays and two personal days20 weeks paid parental leave for any new parentRobust mental health resourcesBackup care and caregiver concierge servicesGender affirming servicesPet insuranceFree Post digital subscriptionLeadership and career development programBenefits may vary based on the job, full-time or part-time schedule, location, and collectively bargained status

  The Washington Post includes salary ranges for certain positions to comply with local pay transparency laws. The salary range for this position is:

  89,100.00 - 148,500.00 USD Annual

  The actual salary within this range will depend on individual skills, experience, and qualifications as they relate to specific job requirements. This position may be eligible for a bonus or incentive program, and a member of the Talent Acquisition team will discuss bonus payment terms and conditions during the interview process.

   The Post strives to provide its readers with high-quality, trustworthy news and information while constantly innovating. That mission is best served by a diverse, multi-generational workforce with varied life experiences and perspectives. All cultures and backgrounds are welcomed.

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