The Shops Ads teams are dedicated to enabling direct sales on Meta platforms. We build the Shop native buyer experience on Instagram and Facebook, as well as tools and capabilities that enable advertisers to sell through the Shop channel, streamlining their customer acquisition and improving their overall return on ad spend.We are looking for an experienced PM to join the team and be responsible for identifying new differentiating opportunities across the Shops buyer surfaces and leading their execution. You will also be responsible for contributing to the team's overall strategy, culture and PM practices.This role offers strategic, collaboration and implementation challenges for a product manager with a strong strategic acumen, keen sense of customer experiences, systems thinking, and ability to collaborate and influence across organizations and functions.
Product Manager (Monetization) Responsibilities:
Is the primary driver for identifying significant near and long-term opportunities in a large Product area, and driving product vision, strategies and roadmaps in the context of broader organizational strategies and goals.Understand Meta's strategic and competitive position and deliver products that are aligned with our mission and recognized best in the industry.Maximize efficiency in a constantly evolving environment where the process is fluid and creative solutions are the norm.Incorporate data, research, and market analysis to inform product strategies and roadmaps.Plan, initiate, and manage information technology projects for web-based products and platforms.Lead the ideation, technical development, and launch of innovative tools, platforms, and/or products.Drive product development with teams of world-class engineers and designers, while maintaining team health.Work closely with cross-functional teams to drive product vision, define product requirements, coordinate resources from other groups (design, legal, etc.), and guide the team through key milestones.Integrate usability studies, research, and market analysis into product requirements to improve engineer productivity and enhance user satisfaction.Define and analyze metrics that inform the success of products. Identify and track key performance metrics.Minimum Qualifications:
Product management experienceExperience working collaboratively with engineering, design and user research teamsExperience navigating through the full product life-cycle, integrating customer feedback into product requirements, driving prioritization, and pre/post-launch executionCritical thinking/analytical leadership experienceExperience presenting to senior executive audiencesPreferred Qualifications:
Experience in a consumer focused technology companyExperience building 0-1 products, platform/ecosystem products, or marketplacesAbout Meta:
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today-beyond the constraints of screens, the limits of distance, and even the rules of physics.