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Product Manager, Gold Growth
Product Manager, Gold Growth-November 2024
San Francisco
Nov 29, 2024
ABOUT GOODRX
GoodRx is the country's leading marketplace for affordable and convenient healthcare.
501 - 1,000 employees
Healthcare, Technology
VIEW COMPANY PROFILE >>
About Product Manager, Gold Growth

  GoodRx is America's healthcare marketplace. Each month, millions of people visit goodrx.com to find reliable health information and discounts for their healthcare - and we've helped people save $60 billion since 2011. We provide prescription discounts that are accepted at more than 70,000 pharmacies in the U.S., as well as telehealth services including doctor visits and lab tests. Our services have been positively reviewed by Good Morning America, The New York Times, NBC News, AARP, and many others.

  Our goal is to help Americans find convenient and affordable healthcare. We offer solutions for consumers, employers, health plans, and anyone else who shares our desire to provide affordable prescriptions to all Americans.

  About the Role

  We are looking for a Product Manager to support the growth of GoodRx Gold, our premium monthly healthcare membership that helps save Americans thousands on their prescriptions and more.

  As a Growth PM, you'll be focused on acquisition and conversion of GoodRx Gold members. You'll partner with engineering, design, data, marketing, and operations on an A/B testing program, focusing on improving conversion rates across new and existing acquisition channels. We're looking for a PM who will drive product strategy and execute growth projects throughout the member lifecycle to make GoodRx Gold the best healthcare subscription product on the market.

  Responsibilities:

  Drive product growth strategy to effectively acquire and convert users from organic channels, GoodRx, traffic, and paid (SEM & social) adsOwn A/B testing for GoodRx Gold funnel, with a focus on conversion and a sensitivity to UX implicationsIterate on the way we communicate about our benefits, drive awareness, and make registration easier - all with the goal of driving growth.Act as the bridge between marketing, business operations, and product to achieve business goals, while providing a customer experience that exceeds expectationsHelp define the face of our brand, drive up conversion metrics, and keep the web experience engaging and relevant across our home and landing pagesWork closely with cross-functional teams spanning engineering, data, design, marketing, legal, research, and SEO to develop and deliver on product strategyUse customer feedback, market trends, business initiatives, and data analysis to inform product innovation and roadmapsDefine conversion-specific KPIs, create and distribute reporting that demonstrates progress on this initiativeEngage and cultivate relationships with product partners to influence shared cross-team directions and manage risks or trade-offsCommunicate clearly and crisply with leadership stakeholders and drive alignment across multiple teams in scrappy ways

  Skills & Qualifications:

  2+ years Product Management experience in a consumer-facing product roleFamiliar with product strategies that improve acquisition, activation and retention to improve KPIs like conversion rates, monthly active users, and repeat visitsExperience planning and shipping A/B tests, employing tactics that drive incremental growth and minimize drop-offDemonstrated ability to work with cross-functional teams through the product development lifecycle to deliver impactful product features and improvementsStrong analytical skills. Comfortable using quantitative and qualitative data to help drive decisionsExcellent written, presentation, and verbal communication skills.Exceptional project management skills, with superb attention to detailDeeply understand how your products work and how to measure short- and long-term successAbility to build consensus and listen well but can also drive hard decisionsA humble, collaborative, and team-first spiritExcitement to test, learn and grow in your careerPassion for healthcare and the GoodRx mission

  Nice to have:

  Experience working in the health spaceExperience working on a growth team for a consumer-facing productExperience working on a subscription product

  At GoodRx, pay ranges are determined based on work locations and may vary based on where the successful candidate is hired. The pay ranges below are shown as a guideline, and the successful candidate's starting pay will be determined based on job-related skills, experience, qualifications, and other relevant business and organizational factors. These pay zones may be modified in the future. Please contact your recruiter for additional information.

  San Francisco Office:

  $128,000.00 - $205,000.00

  New York and Seattle Offices:

  $118,000.00 - $188,000.00

  Santa Monica Office:

  $107,000.00 - $171,000.00

  Other Office Locations:

  $96,000.00 - $154,000.00

  GoodRx also offers additional compensation programs such as annual cash bonuses and annual equity grants for most positions as well as generous benefits. Our great benefits offerings include medical, dental, and vision insurance, 401(k) with a company match, an ESPP, unlimited vacation, "Take Care of Yourself" days, 11 paid holidays, and 72 hours of sick leave. GoodRx also offers additional benefits like mental wellness and financial wellness programs, fertility benefits, supplemental life insurance for you and your dependents, company-paid short-term and long-term disability, and more!

  We're committed to growing and empowering a more inclusive community within our company and industry. That's why we hire and cultivate diverse teams of the best and brightest from all backgrounds, experiences, and perspectives. We believe that true innovation happens when everyone has a seat at the table and the tools, resources, and opportunities to excel.

  With that said, research shows that women and other underrepresented groups apply only if they meet 100% of the criteria. GoodRx is committed to leveling the playing field, and we encourage women, people of color, those in the LGBTQ+ communities, and Veterans to apply for positions even if they don't necessarily check every box outlined in the job description. Please still get in touch - we'd love to connect and see if you could be good for the role!

  GoodRx is America's healthcare marketplace. The company offers the most comprehensive and accurate resource for affordable prescription medications in the U.S., gathering pricing information from thousands of pharmacies coast to coast, as well as a telehealth marketplace for online doctor visits and lab tests. Since 2011, Americans with and without health insurance have saved $60 billion using GoodRx and million consumers visit goodrx.com each month to find discounts and information related to their healthcare. GoodRx is the #1 most downloaded medical app on the iOS and Android app stores. For more information, visit www.goodrx.com.

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