Job Description
We are seeking a dynamic Photo Video Specialist to join the JMU Dining team to drive performance at James Madison University to optimize social media and website performance. Communicate with customers and prospects via social media, and website platforms while partnering with the marketing team to drive followers, likes, engagement, and conversions effectively.
General Details
Location: James Madison University (this is not a remote position)
Rate of Pay: $23-$28/Hour, DOE
Local applicants are preferred, but not required, as no relocation assistance is available
Schedule: Weekdays with occasional nights and weekends. Plus required overtime at JMU Home Football Games
Connect with JMU Dining: @jmuding or visit our website at: https://jmu.campusdish.com/ to learn more about JMU Dining's award-winning program; recently ranked #15 on Princeton Review's Best Campus Food List
Job Responsibilities
· The primary role requires planning and curating video and photography for a variety of projects such as social media posts, including Facebook, Instagram, YouTube, and training videos
· Create rapid turnaround, high-quality photos and video to drive brand awareness while capitalizing on promotions and events
· Assist with writing posts, and creating images and videos to help produce captivating content for digital distribution
· Work with subject matter authorities on a variety of topics and translate that information into captivating and concrete storytelling
· Utilize analytics to inform decisions on strategy, content, and engagement, while tracking the effectiveness through measurable goals
· Provide basic leadership and direction to student interns
· Keep up-to-date with emerging trends and best practices in video marketing, sharing insights and recommendations with the broader marketing team.
At Aramark, developing new skills and doing what it takes to get the job done make a positive impact on our employees and our customers to meet our commitments, job duties may change, or new ones may be assigned without formal notice.
Qualifications
· Proven results to create engaging marketing campaigns and short-form video content
· In addition to knowing how to use the usual suite of programs, like Photoshop, Lightroom, and Premier Pro, you must also have a smartphone with a good camera and/or a DSLR
· Handling pre- and post-production tasks including lighting, audio, and proficiency with major social media platforms
· Experience using social media management tools (Hootsuite, Emplify) a plus
· Ability to share portfolio and/or samples upon request
· Multi-task and prioritize multiple projects and deadlines simultaneously
· Graphic design is preferred, as we need someone who can create clickbait thumbnail images for social media
· Detail-oriented approach with the ability to work under pressure to meet deadlines
· Excellent critical thinking, interpersonal, communication, and problem-solving skills
· Self-starter who can work independently or collaboratively with a team of creators and project managers
· Other duties as assigned by supervisor. These may, on occasion, be unrelated to the position described here
· Flexible schedule that may include covering events nights and weekends, plus availability to work overtime during JMU?s Home Football Games
· This role may have physical demands including, but not limited to, lifting, bending, pushing, pulling and/or extended walking and standing. This role may also require uniforms and/or the usage of Personal Protective Equipment (PPE)
Education
Bachelors preferred
Minimum 1-2 years experience
About Aramark
Our Mission
Rooted in service and united by our purpose, we strive to do great things for each other, our partners, our communities, and our planet.
At Aramark, we believe that every employee should enjoy equal employment opportunity and be free to participate in all aspects of the company. We do not discriminate on the basis of race, color, religion, national origin, age, sex, gender, pregnancy, disability, sexual orientation, gender identity, genetic information, military status, protected veteran status or other characteristics protected by applicable law.
About Aramark
The people of Aramark proudly serve millions of guests every day through food, facilities, and uniform services in 19 countries around the world. Rooted in service and united by our purpose, we strive to do great things for each other, our partners, our communities, and our planet. We believe a career should develop your talents, fuel your passions, and empower your professional growth. So, no matter what you're pursuing - a new challenge, a sense of belonging, or just a great place to work - our focus is helping you reach your full potential. Learn more about working here at http://www.aramarkcareers.com or connect with us on Facebook , Instagram and Twitter .