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Media Manager, Germany
Media Manager, Germany-April 2024
Berlin
Apr 4, 2025
ABOUT UBER
At Uber, we reimagine the way the world moves for the better.
10,000+ employees
Technology
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About Media Manager, Germany

  About the Role

  As a Media Manager, you will manage brand media strategy for Germany, including planning, activation, and measurement for the highest priority brand initiatives. Working closely with internal marketing teams, external media and creative agency partners, you will be responsible for driving a comprehensive marketing strategy. You will be the in-house media subject matter expert and develop innovative media plans to drive brand and business results. You will lead strategic planning and media buying across significant media partners and tech platforms, identifying the right channel mix and partnering with campaign leads to deliver best-in-class campaigns.

  In this role, you will lead our media agency relationship, ensuring that strategies deliver against business objectives and are constantly optimised. This role would suit someone from a strategic media planning background (agency or client-side) with a deep understanding of data strategy, channel planning, consumer insights and media investment.

  What You'll Do

  Partner with and manage a sizeable external agency team to deliver best-in-class strategic plans and media activations across Uber and Uber EatsPartner with Head of Marketing Germany to manage a multi-million-dollar media budget across Uber and Uber EatsWork with broader marketing partners (local, regional, and global), including cross-functional teams (Data Sciences, Creative, Research)Work with the agency partner to develop high-quality media strategies for Uber and Uber Eats.Leverage and champion multiple sources of research, best practices and critical thinking to maximise the marketing effectiveness of our campaigns.Bring innovative media approaches, in service of the business strategy, into the business.Drive media optimisation to maximise the impact of in-flight campaignsDrive meaningful media innovation grounded in data, consumer trends and best practices to create consumer impactEnsure maximum impact from key digital partners (Meta, Google, Snap, etc.) by working with them directly and via our media agencyCollaborate closely with our in-house Performance Marketing team to ensure brand media strategies complement initiatives through the funnelAct as a trusted partner and in-house subject matter expert to the broader organisation, providing thought leadership and education on all things media to the Uber team

  Basic Qualifications

  7+ years of media experience leading media strategy and planning;Experience driving non-traditional media ideation and execution;Agency and brand-side experience is ideal but not required;Digital-first media background, including digital and programmatic media buying;Deep familiarity with the German media landscape;Substantial experience with media measurement and reporting methods;Understanding of macro measurement approaches (mixed modelling, geo-holdouts);Previous responsibility for managing large media budgetsFluency in German and English

  Preferred Qualifications

  Flexible, with the ability to excel in a fast-paced environment;A keen eye for detail and a strong bias for action;International media experience is not required but would be a bonus;Native with agile working methods like Google Workspace and Slack;Hands-on use of all digital media platforms & channels;Positive can-do attitude who can find creative solutions;Previous experience working in a matrixed organisation.

  We welcome people from all backgrounds who seek the opportunity to help build a future where everyone and everything can move independently. If you have the curiosity, passion, and collaborative spirit, work with us, and let's move the world forward, together.

  Offices continue to be central to collaboration and Uber's cultural identity. Unless formally approved to work fully remotely, Uber expects employees to spend at least half of their work time in their assigned office. For certain roles, such as those based at green-light hubs, employees are expected to be in-office for 100% of their time. Please speak with your recruiter to better understand in-office expectations for this role.

  *Accommodations may be available based on religious and/or medical conditions, or as required by applicable law. To request an accommodation, please reach out to [email protected].

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