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Media & Analytics Delivery Summer Associate - Summer 2024 - STRAT006165-3563
Media & Analytics Delivery Summer Associate - Summer 2024 - STRAT006165-3563-January 2024
Springfield
Jan 22, 2025
About Media & Analytics Delivery Summer Associate - Summer 2024 - STRAT006165-3563

  This job was posted by https://illinoisjoblink.illinois.gov : For moreinformation, please see:https://illinoisjoblink.illinois.gov/jobs/11601636 Circana (formerly IRIand NPD) is the leading advisor on the complexity of consumer behavior.Through unparalleled technology, advanced analytics, cross-industry dataand deep expertise, we provide clarity that helps almost 7,000 of theworld\'s leading brands and retailers take action and unlock businessgrowth.

  At Circana, we are fueled by our passion for continuous learning andgrowth, we seek and share feedback freely, and we celebrate victoriesboth big and small in an environment that is flexible and accommodatingto our work and personal lives. Join our inclusive, committed team to bea challenger, own outcomes, and stay curious together.

  Summer Associate Experience

  Circana offers a full summer program to ensure ALL our associatesgain...

  Knowledge about the industry we exist in and the clients we serve;Experience working on active projects that have actual impact on ourbusiness;Training on technical tools and behavioral skills that are criticalto an employee\'s success;Networking and mentorship opportunities that can create personalconnections lasting far beyond the summer.The Summer Associates\' role with Analytics & Delivery - Potential

  The Analytics & Delivery team is a trusted business partner regarded asdata experts, able to translate data into actionable insights to driveCircana\'s clients\' business performance. A Summer Associate willsupport one of the following teams:

  Audience Desk - responsible for building and distributing audiencesbased on past purchase data. Using Circana-specific tools andworking with multiple teams (including offshore, commercial, andproduct), the AD works to provide agency partners & clients withsegments of buyers (measured as households) that are then used forvarious media campaigns.Media Lift- analyzes media campaigns run by advertisers andretailers by linking exposure data to data from retailer loyaltycard databases to determine if the media that was delivered to ahousehold drove an increase in purchasing.Marketing Mix- uses data modeling to help clients evaluate andoptimize the performance of their marketing efforts as they relateto product sales and return on investmentStrategic Analytics - leverages Circana data and solutions todeliver data on trade marketing, pricing, promotion and otheranalytic techniques to drive actionable insights for clients.Key Qualifications:

  Pursuing a Bachelor\'s Degree required in Marketing, Business, orrelated field with a quantitative component expecting to graduatebetween December 2024 and June 2025.Experience in or knowledge of the Retail or CPG industry preferred(e.g., School projects, case study, or relevant work experience).Academic knowledge/coursework in finance, economics, statistics,marketing or marketing analytics, data visualization, and/or logicis preferredStrong intellectual curiosity and critical thinking ability,relentless attention to detail, strong written/verbal communication,ability to work collaboratively on a team, etc.Proficient in Excel and PowerPoint as well as experience with datavisualization tools (e.g., Power BI, Tableau, Qlik Sense, etc.){=html}<>- Technology aptitude and willingness to learn and work on new solutions and platforms

  {=html}<>- Creative problem solving skills, ability to frame a business problem, design and execute an analysis plan, and understand and synthesize data findings into business insights and translate into creative data visualizations

  The below range reflects the range of possible compensation for thisrole at the tim of this posting. We may ultimately pay more or lessthan the posted range. This range may be modified in the future. Anemployee\'s position within the salary range will be based on severalfactors including, but not limited to, relevant education,qualifications, certifications, experience, skills, seniority,geographic location, performance, shift, travel requirements, sales orrevenue-based metrics, any collective bargaining agreements, andbusiness or organizational needs. The salary range for this role is\$20 - \$25 per hour. You can apply for this role through our careerwebsite.

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