In This Role, Your Responsibilities Will Be
Achieving Strategic and Tactical Goals:
Align with key stakeholders to meet marketing budget and objectives and provide quarterly progress reports.
Implement the MarCom strategy as defined with the FCTL EU Marketing Director.
Focus on the main X-BU initiatives thus supporting the BU MarCom Leader
Elevating Internal Communication for Employee Engagement:
Engage the EU sales channel on content creation and explore new digital tools and communication channels.
Develop and maintain the European SharePoint resources, design & publish regular newsletters.
Survey the organization on relevant topics, analyze & report the results.
Driving Marketing Qualified Lead Generation & Conversion:
Collaborate with the sales organization to deploy lifecycle services & solutions for dedicated industries
Develop relevant content for social media, flyers, brochure & videos, events, emails, and webinars.
Generate leads for campaigns and events, meet targets, and collaborate with Sales & Digital Customer Experience teams to convert leads into opportunities.
Lead X-BU MarCom Initiatives
Communication Topics: Lifecycle Services, Industry Solutions, New Capabilities, Country Focus, Project Enablers.
Own the dedicated tradeshows project management, PR & social media activities.
Support the Emerson internal events: Exchange & Innovation Days
Representing Your Business Group & World Area’s Interests:
During Marketing Leadership Team meetings
Via cross business groups marketing tactics relating to major events, industry campaigns, localization of global campaigns.
Who You Are:
You provide timely and helpful information to individuals across the organization. You create teamwork allowing others across the organization to achieve shared objectives. You establish and maintain effective customer relationships.
For This Role, You Will Need:
Bachelor’s degree in technical communication, journalism, English, graphic design, marketing or digital marketing with studies in science a plus.
Minimum 5 years experience in current position or comparable job in a technical field.
Competent professional with experience in a global matrix organization.
Knowledge or curiosity of process industries is valuable.
About the work environment:
The new colleague can be based anywhere in Emerson location in Europe. Occasional travel (15% average) is expected.
Requisition ID : 23017539
Emerson is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, race, color, religion, national origin, age, marital status, political affiliation, sexual orientation, gender identity, genetic information, disability or protected veteran status. We are committed to providing a workplace free of any discrimination or harassment.