Marketer, Campaign Activation
Are you passionate about the chance to bring your experience to a world- class company that is market-leading for both content and technology? If yes, we are looking for you!
Join our team! In this opportunity as Marketer, Campaign Activation, you will collaborate closely with campaign planners to build, activate, and optimize tactical go to market plans aligned to quarterly/annual campaign plans to meet acquisition, retention, upsell and cross sell targets for qualified leads, pipeline, and ROI.
About the Role
In this opportunity as a Marketer, Campaign Activation, you will:
Be in charge of delivering information required by cross-functional teams to fully execute planned campaigns, including: Digital creative assets.Be in charge of Paid media.Be in charge of Marketing automation - email, nurture flow, forms.Be in charge of the landing/campaign pages.Project-manage all campaign deliverables and ensure marketing programs are executed in a timely manner, ensuring dates and deliverables are met.Work directly in platforms such as On24, Workfront, Anaplan, Tableau, GaggleAmp, and more, to execute campaigns, facilitate workflow, and report on performance.Act as liaison with Business Development (BDR) team to inform of upcoming campaigns, anticipated lead volume, and lead follow-up information.Monitor and report on performance by channel and asset to drive optimization, troubleshoot, and pivot assets and tactics where needed.Accountability Delivery of effective marketing funnel, from lead to closed sale.Manage SLAs across partner teams.Maintain or exceed quality expectations
About You
You're a fit for this role if your background includes:
Bachelors degree.Fluent English is a mustExperience & Skills BA or BS degree required2+ years of experience in marketing and campaign coordinationGood understanding of modern demand generation technologies and systemsStrong project management skills, with the ability to manage multiple deliverables simultaneouslyOutstanding communicator with strong collaboration, teamwork and relationship building skillsPassion for accurate follow-through of program details (while still maintaining team speed)Strong analytical/data-gathering background, using tools such as Salesforce, Tableau, Adobe Analytics, etc. to determine performanceSkilled at learning and leveraging new tools, processes, and systemsExperience in a matrixed organization or agency experience preferred
Location: CDMX
What's in it For You?
You will join our inclusive culture of world-class talent, where we are committed to your personal and professional growth through:
Hybrid Work Model: We've adopted a flexible hybrid working environment for our office-based roles while delivering a seamless experience that is digitally and physically connected.Culture: Globally recognized and award-winning reputation for equality, diversity and inclusion, flexibility, work-life balance, and more Wellbeing: Comprehensive benefit plans; flexible and supportive benefits for work-life balance: company-wide Mental Health Days Off; Headspace app subscription; and employee incentive programs; resources for mental, physical, and financial wellbeing Learning & Development: LinkedIn Learning access; internal Talent Marketplace with opportunities to work on projects cross-company; Ten Thousand Coffees Thomson Reuters café networking. Social Impact: Eight employee-driven Business Resource Groups; two paid volunteer days annually; Environmental, Social and Governance (ESG) initiatives for local and global impact Purpose Driven Work: We have a superpower that we have never talked about with as much pride as we should - we are one of the only companies on the planet that helps its customers pursue justice, truth, and transparency. Together, with the professionals and institutions we serve, we help uphold the rule of law, turn the wheels of commerce, catch bad actors, report the facts, and provide trusted, unbiased information to people all over the world.
#LI-JA1
Do you want to be part of a team helping re-invent the way knowledge professionals work? How about a team that works every day to create a more transparent, just and inclusive future? At Thomson Reuters, we've been doing just that for almost 160 years. Our industry-leading products and services include highly specialized information-enabled software and tools for legal, tax, accounting and compliance professionals combined with the world's most global news services - Reuters. We help these professionals do their jobs better, creating more time for them to focus on the things that matter most: advising, advocating, negotiating, governing and informing.
We are powered by the talents of 26,000 employees across more than 70 countries, where everyone has a chance to contribute and grow professionally in flexible work environments that celebrate diversity and inclusion. At a time when objectivity, accuracy, fairness and transparency are under attack, we consider it our duty to pursue them. Sound exciting? Join us and help shape the industries that move society forward.
Accessibility
As a global business, we rely on diversity of culture and thought to deliver on our goals. To ensure we can do that, we seek talented, qualified employees in all our operations around the world regardless of race, color, sex/gender, including pregnancy, gender identity and expression, national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under applicable law. Thomson Reuters is proud to be an Equal Employment Opportunity/Affirmative Action Employer providing a drug-free workplace.
We also make reasonable accommodations for qualified individuals with disabilities and for sincerely held religious beliefs in accordance with applicable law.
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More information about Thomson Reuters can be found on https://thomsonreuters.com.