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Luxury Account Manager São Paulo
Luxury Account Manager São Paulo-December 2024
São Paulo
Dec 22, 2024
ABOUT DIAGEO
Diageo is a global leader in beverage alcohol with an outstanding collection of brands across spirits and beer.
10,000+ employees
Consumer Goods & Services, Food & Beverage
VIEW COMPANY PROFILE >>
About Luxury Account Manager São Paulo

  Job Description :

  Accountabilities :

  Top 10% TLA On-Trade and Special trade in Influential Power City

  1. Endorsing DIAGEO's luxury culture among top TLA & Gold accounts

  2. Accelerating regional NSV growth through luxury execution

  • Personification of the Luxury Portfolio.

  • Top customer relationship management and annual joint planning

  • New account development in each channel

  • Delivers performance against set of KPI's (inlc availability, MPA, Brilliant Execution) working alongside marketing teams to drive right content in the most influential accounts (trend leader accounts)

  • Delivers performance againt set of KPI's (inlc availability, MPA, Brilliant Execution)

  • Conduct trainings/tastings across the Luxury Portfolio with focus on Don Julio, JW Blue, Singleton 12/18 and Tanqueray 10Identifies emerging trends and communicates that knowledge to key contacts within the Luxury team

  • Develops profitable programs while partnering with our customers in the top 10% TLAs (potentialy specialty stores in top 10%)

  • Maintain outlet level data.

  • Develops brand building, fame a talkability for our brands partnering with our customers in the top 10%TLAs

  • Uses customer insights while implementing activation plans.

  Functional Capabilities & Skills :

  • Has the ability to build great relations with key influencers in the industry and knows the right places to make the difference

  • Collaborates closely with Luxury team incl Culture and Brand Managers/Activators and Brand Ambassadors

  • Understands consumer types, attitudes and trends

  • Customer focused and insists on high standards of delivering the plans

  • Strong Communication skills

  • Strong drive to make an impact and build experiences with the top TLA accounts in the Trendleading hotspot cities

  Worker Type :

  Regular

  Primary Location:

  Sao Paulo

  Additional Locations :

  Job Posting Start Date :

  2023-11-01

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