Job Description :
About us
With over 200 brands sold in nearly 180 countries, we’re the world’s leading premium drinks company. Join us to collaborate, explore, and innovate as you build brands consumers love. Together with passionate people from all over the world, you’ll test new ideas, learn, and unlock a brighter, more exciting future.
About the role
Role Dimensions
Innovation is the lifeblood of any FMCG businesses and plays a key role in brand building enabling brands to improve brand equity, access new consumers and occasions as well as enticing premiumisation and crafting incremental value for our customers.
The Innovation Commercialisation Manager role is accountable for translating the Southern European innovation pipeline into a commercial reality through three main areas. Firstly, this role will partner with the European innovation team to bring the pipeline to gate 3 approval (concept and design) with Southern European specific consumer and customer validation. Secondly, the ICM will lead the commercialisation of each project to deliver outstanding execution and outcomes. This involves working with the Southern European consumer marketing team to develop a 3-year launch plan into gate 5 approval. Finally, the ICM role will then supervise perfect activation across all touchpoints into Gate 6 learning and drive issue resolution. The role works closely with European Innovation and the Southern European Sales and marketing teams throughout all stages.
Top Accountabilities
Functional:
Our customers and the trade are encouraged by our innovation agenda – the pipeline is rooted in our customer, consumer and market insight and opportunities. Partner with the Europe Innovation team and Southern Europe marketing teams to ensure all innovation has clear consumer and customer needs.
Clear thought through Commercialisation – Lead the commercialisation of our innovation pipeline, working with marketing and sales to ensure our organisation is set up for commercial success with all launches.
Outstanding launches – our execution is the envy of our peers – we are called out as outstanding. You will work with a cross-functional team of Brand, Activation and NRM to lead excellent launch, champion and exit plans, interventions when needed and ensure we deliver our AOP. This should include a three-year plan at launch.
Supervise and Review Execution – Partner with Marketing to ensure clear review and course accurate where needed for all Southern Europe launches. Support the development of the innovation strategy with the Southern Europe LT and work closely with the innovation team in Europe to develop a robust pipeline.
Internal and external teamwork – You can lead a cross-functional team internally, delegate effectively and influence across levels to make things happen.
Creative Problem solving – You can find solutions for business challenges and ensure internal barriers do not get in the way of external success.
Commercial Expertise - You have a deep understanding of customer needs, and can use this insight to develop your projects.
About you
Ideal experiences / Qualifications / capabilities
4-6 years commercial experience –with a consistent track record in business delivery
Ability to work with ambiguity and at pace with multiple projects.
Polished and engaging presentation and selling skills – You must have sufficient gravitas to present to and influence key customers at a senior level 8+ years of relevant marketing experience.
Outstanding ability to build and maintain genuine relationships based on mutual trust & respect.
Successful management of senior team members at all levels, resulting in strong and positive outcomes
A history of working across media, digital, experiential, PR, culture, social and with external agencies
Demonstrated brilliant execution to impeccably high standards.
Deep personal accountability for great performance
Strong end to end commercial FMCG understanding, alongside high levels of numerical savvy and attention to detail.
Working with Us
Flexibility is key to success in our business and many of our staff work flexibly in many ways, including part-time, compressed hours, flexible location. Please talk to us about what flexibility means to you and don’t let anything stop you from applying.
Join us and you can also expect a highly competitive and flexible rewards and benefits package!
Celebrating our inclusive and diverse culture is core to Diageo’s purpose of “celebrating life every day everywhere”. This purpose is inclusive in nature, as it values everybody irrespective of background, disability, religion, gender identity, sexuality or ethnicity.
We know that for our business to thrive and for Diageo to realize its ambition, we depend on having diverse talent with a range of backgrounds, skills and capabilities in each of the 180 countries in which we operate and to reflect our broad consumer base. We view diversity as one of the key enablers that helps our business to grow and our values, purpose and standards set the conditions for us to respect the outstanding contribution each person brings.
Worker Type :
Regular
Primary Location:
Athens
Additional Locations :
Job Posting Start Date :
2024-01-19
With over 200 brands sold in more than 180 countries, we’re the world’s leading premium drinks company. Every day, over 30,000 talented people come together at Diageo to create the magic behind our much-loved brands. From iconic names to innovative newcomers – the brands we’re building are rooted in culture and local communities. Our ambition is to be one of the best performing, most trusted and most respected consumer products companies in the world.
Our founders, such as Arthur Guinness, John Walker, and Charles Tanqueray, were visionary entrepreneurs whose brilliant minds helped shape the alcohol industry. And through our people, their legacy lives on. Join us, and you’ll collaborate with talented people from all corners of the world. Together, you’ll innovate and push boundaries, shaping a more inclusive and sustainable future that we can all be proud of.
With diversity at our core, we celebrate our people's unique passions, commitments and specialist skills. Because when varied voices, mindsets, and personalities come together, great ideas are born. In our supportive culture, your voice will be heard and you’ll be empowered to be you. Just bring your ambition, curiosity and ideas, and we’ll celebrate your work and help you reach your fullest potential.
DRINKiQ
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