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Head of Performance Marketing, Pangea Money Transfer (Hybrid)
Head of Performance Marketing, Pangea Money Transfer (Hybrid)-November 2024
Chicago
Nov 22, 2024
ABOUT ENOVA
Enova leverages technology and analytics to help hardworking people get access to fast, trustworthy credit.
1,001 - 5,000 employees
Technology
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About Head of Performance Marketing, Pangea Money Transfer (Hybrid)

  We are interested in every qualified candidate who is eligible to work in the United States. However, we are not able to sponsor visas or take over sponsorship at this time.

  RBI-Hybrid #LI-Hybrid

  Reports to:

  VP of Marketing - Pangea Money Transfer

   

  About the Role:

  As a key member of our Marketing team, we're seeking an individual who embodies creativity, analytical depth, and leadership. If you have a history of crafting impactful marketing strategies, guiding performance marketers to excellence, and possessing an innate passion for data, this role is for you. We value proactive thinkers who thrive in dynamic settings, approach challenges hands-on, and carry a pioneering spirit.

  Join our Marketing team as a leader, spearheading consumer acquisition for our top-rated mobile apps and web platforms. Your primary focus will be on enhancing our digital marketing channels, but with the expansion of our offline presence in the upcoming years, you'll play a pivotal role in coordinating a seamless customer experience. Your expertise will be crucial in refining our marketing strategies and launching new avenues to meet our objectives.

   

  Responsibilities:

  Manage and optimize multi-million dollar budgets across all performance marketing channels to achieve set acquisition targets. Methodically test, launch, and scale growth channels, incorporating strategies like paid search, social campaigns, and mobile app promotions. Establish a systematic approach for spotting opportunities, prioritizing experiments, and overseeing project dependencies. Collaborate with Strategy & Operations to set budgetary, CAC, and LTV goals, consistently optimizing digital programs through experimentation. Lead the performance marketing team, monitor digital agency outputs, and partner with the Product team for continuous enhancement of the customer journey and marketing metrics.  

  Requirements:

  Ability to work in-office 3 days a week (T/W/Th) 10+ years of recent B2C digital marketing experience Proven background in managing and expanding multi-million dollar budgets Direct management experience in mentoring digital marketers Proficiency in paid search, paid social, landing page optimization, A/B testing, and digital analytics platforms Strong analytical abilities with a knack for drawing actionable insights from raw data Genuine curiosity for innovative growth marketing strategies and consumer behaviors Experience scaling a digital consumer mobile app or possessing multicultural and/or financial services experience would be beneficial Benefits & Perks:

  Flexible work schedule (In-office T/W/Th and remote M/F for hybrid-eligible roles) Health, dental, and vision insurance including mental health benefits 401(k) matching plus a roth option (U.S. Based employees only) PTO & paid holidays off Sabbatical program (for eligible roles) Summer hours (for eligible roles) Paid parental leave DEI groups (B.L.A.C.K. @ Enova, HOLA @ Enova, Women @ Enova, Pride @ Enova, South Asians @ Enova, APEX @ Enova, and Parents @ Enova) Employee recognition and rewards program Charitable matching and a paid volunteer day…Plus so much more! Full-Time Employees working 30+ hours per week are eligible for benefits; interns are not eligible.

  About Enova

  Enova International is a leading financial technology company that provides online financial services through our AI and machine learning-powered Colossus™platform. We serve non-prime consumers and businesses alike, while offering world-class technology and services to traditional banks—in order to create accessible credit for millions. 

  Being a values-driven organization is at the core of Enova’s success. We live our values by listening to our customers, challenging assumptions, thinking big, setting high expectations, and hiring and developing the best. Through our values and our commitment to making Enova an awesome place to work, we maintain an environment of inclusion and culture where our employees can thrive. You can learn more about Enova’s values and culture here. 

  It is our policy to provide equal employment opportunity for all persons and not discriminate in employment decisions by placing the most qualified person in each job, without regard to any other classification protected by federal, state, or local law. California Applicants: Click here to review our California Privacy Policy for Job Applicants.

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