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Head of Acquisition Marketing, Small Business (Hybrid)
Head of Acquisition Marketing, Small Business (Hybrid)-March 2024
Chicago
Mar 19, 2025
ABOUT ENOVA
Enova leverages technology and analytics to help hardworking people get access to fast, trustworthy credit.
1,001 - 5,000 employees
Technology
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About Head of Acquisition Marketing, Small Business (Hybrid)

  We are interested in every qualified candidate who is eligible to work in the United States. However, we are not able to sponsor visas or take over sponsorship at this time.

  #LI-Hybrid #BI-Hybrid

  Role leveling:

  Marketing Manager or Sr. Manager

   

  Reports to:

  Head of Marketing (Director), Small Business

   

  About the role:

  As the Head of SMB Acquisition Marketing, you will drive the strategy & execution for all acquisition marketing channels and manage the forecast & budget process, keeping senior leadership informed along the way. The role will support our Small Business (SMB) division and report to the Head of SMB Marketing.

   

  Responsibilities:

  Lead and manage a team of 3-5 acquisition marketers, guiding performance, fostering growth, and optimizing the marketing budget for maximum brand impact and ROI. Strategically oversee lead-generation efforts across diverse channels (SEO, Paid Search, Programmatic Advertising, TV/CTV, Radio/Audio, Affiliates, and Lead Providers). Develop and maintain a cohesive brand strategy aligned with business objectives, ensuring consistent messaging and branding across all platforms. Monitor key performance indicators (KPIs) to assess marketing effectiveness, regularly reporting outcomes to leadership. Collaborate with Sales, Analytics, and Product teams to ensure a seamless and aligned customer journey.  

  Requirements:

  Minimum 8 years of Acquisition Marketing experience with a proven track record of driving revenue growth through multi-channel strategies. Direct experience in team management, demonstrating leadership, mentorship, and team-building skills. Proficiency in Google Ads, Paid Search, Programmatic Advertising, Meta, and web analytics tools (e.g., Google Analytics, Adobe Analytics). Strong communication, project management, and adaptability in a fast-paced environment. Highly analytical, revenue-focused, and tech-savvy professional. Bonus: Experience overseeing brand strategy and awareness campaigns across various media channels and small business marketing expertise. Benefits & Perks:

  Flexible work schedule (In-office T/W/Th and remote M/F for hybrid-eligible roles) Health, dental, and vision insurance including mental health benefits 401(k) matching plus a roth option (U.S. Based employees only) PTO & paid holidays off Sabbatical program (for eligible roles) Summer hours (for eligible roles) Paid parental leave DEI groups (B.L.A.C.K. @ Enova, HOLA @ Enova, Women @ Enova, Pride @ Enova, South Asians @ Enova, APEX @ Enova, and Parents @ Enova) Employee recognition and rewards program Charitable matching and a paid volunteer day…Plus so much more! Full-Time Employees working 30+ hours per week are eligible for benefits; interns are not eligible.

  About Enova

  Enova International is a leading financial technology company that provides online financial services through our AI and machine learning-powered Colossus™platform. We serve non-prime consumers and businesses alike, while offering world-class technology and services to traditional banks—in order to create accessible credit for millions. 

  Being a values-driven organization is at the core of Enova’s success. We live our values by listening to our customers, challenging assumptions, thinking big, setting high expectations, and hiring and developing the best. Through our values and our commitment to making Enova an awesome place to work, we maintain an environment of inclusion and culture where our employees can thrive. You can learn more about Enova’s values and culture here. 

  It is our policy to provide equal employment opportunity for all persons and not discriminate in employment decisions by placing the most qualified person in each job, without regard to any other classification protected by federal, state, or local law. California Applicants: Click here to review our California Privacy Policy for Job Applicants.

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