Job Description
Insight Global's top Pharmaceutical client is seeking a proven Data Scientist to join their AI Commercial Products organization. This team is focused on building new solutions in the Direct-to-Consumer space. The ideal candidate will have significant experience building lookalike models in support of consumer marketing team. The group has selected a partner to build an Identity Graph for their therapeutic areas but are seeking a resource who can be embedded with the business and represent the client's interests. The Data Scientist will work with the core DS team to build lookalike model algorithms and deploy these models into production. They will analyze raw data/tags from Google Analytics suite of products. A strong understanding of Demand Side Platforms such as Matterkind/Kinesso is preferred. While Pharmaceutical DTC experience would be nice to have, any consumer marketing analytics experience would be valuable.
Skills and Requirements
5+ years in Data Science, ML, and Algorithm Development
3+ years experience in Direct-to-Consumer (DTC) Analytics and Lookalike Modeling
Strong understanding of Demand Side Platforms
Experience in supporting a Consumer Marketing group
Deep experience with Google Analytics suite and analyzing raw GA data feeds/tags (experience with Display &Video 360, Google Campaign Manager preferred) Pharmaceutical DTC experience
Veeva Crossix/ Crossix DIFA experience
Matterkind/KInesso Experience null
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal employment opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment without regard to race, color, ethnicity, religion,sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military oruniformed service member status, or any other status or characteristic protected by applicable laws, regulations, andordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request to [email protected].