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Director, SOTYKTU Access Strategy
Director, SOTYKTU Access Strategy-April 2024
Princeton
Apr 3, 2025
ABOUT BRISTOL MYERS SQUIBB
Bristol Myers Squibb is dedicated to discovering, developing, and delivering innovative medicines that help patients prevail over serious diseases.
10,000+ employees
Biotechnology, Healthcare
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About Director, SOTYKTU Access Strategy

  Working with Us

  Challenging. Meaningful. Life-changing. Those aren’t words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here, uniquely interesting work happens every day, in every department. From optimizing a production line to the latest breakthroughs in cell therapy, this is work that transforms the lives of patients, and the careers of those who do it. You’ll get the chance to grow and thrive through opportunities uncommon in scale and scope, alongside high-achieving teams rich in diversity. Take your career farther than you thought possible.

  Bristol Myers Squibb recognizes the importance of balance and flexibility in our work environment. We offer a wide variety of competitive benefits, services and programs that provide our employees with the resources to pursue their goals, both at work and in their personal lives. Read more: careers.bms.com/working-with-us .

  Summary:

  The Director, Access Strategy Lead for Sotyktu, serving as single point of contact in support of holistic Access strategy and implementation of Access tactics, will be responsible for driving access-customer specific strategies, content related development, and alignment of associated tactic execution to achieve brand strategic imperatives and objectives.

  The Access Strategy Lead will own the end-to-end Access customer journey and partner extensively with other brand team members to develop and orchestrate execution of the overarching brand strategy. This role is aligned to Sotyktu as a core brand team member, however, reports to US MAx directly as part of the Immunology Access Strategy organization.

  Responsibilities:

  Develops Brand / Therapeutic Area Access Strategy & imperatives, inclusive of pricing,access, reimbursement, patient services and dispensing, in collaboration with core brand team members across functions.

  Owns end-to-end customer journeys across Access customers (e.g., PBMs, health plans, and organized customers)

  Directs and aligns functional teams, within MAx and more broadly, to holistic Access strategy, (i.e., Pricing & Contracting, Patient Access Support Services, Account Executives, BI&A, Finance, etc.), ensuring functional area plans and execution are coordinated and connected to brand/therapeutic area strategy.

  Uses insights from market research and analytical models to understand and assess macro events/trends, customer segments and preferences, that inform potential implications to business and tactic design

  Leads communication plan(s) and Access narrative for brand/therapeutic area internally, as well as externally in partnership with brand related communications

  In partnership with Pricing, defines access goals and discretionary GTN targets; Identifies and measures key metrics for PASS, as aligned to Brand/TA access strategy

  In partnership with other AS Leads, identifies broad macro-landscape changes in the healthcare system; Leads strategic projects to build the organization for future success

  Defines success across all relevant Access customer segments

  Leads direct reports in the tactical execution of:

  Strategic planning aligned to US Immunology /Sotyktu strategy and identify refinements to access strategy, tactical plans and specific tactics based on established performance metrics

  Operation planning and relevant communications, required to implement Access tactics, and activate appropriate action(s), driving internal initiatives that address external opportunities/challenges

  Collaboration with training team(s) to develop training and supports MASA team on training, BMS tools and resources, market intel, policy landscape, etc., to ensure team is equipped to engage key customers on access topics.

  Collaboration with internal and external stakeholders (i.e., Omnichannel capabilities, agencies, PReP team) to create personalized content by customer type, leveraging agile, modular content production processes

  Ensuring field roles interfacing with Access customers receive relevant materials in concert with the content production process

  Qualifications & Experience:

  BA/BS degree or equivalent. MBA and/or PharmD preferred

  Knowledge of US access environment and guidelines, including key customer preferences, needs and regulatory processes

  Strong interpersonal and communication skills (written and verbal) with ability to synthesize complexity into transparent and easily understood messages

  Demonstrated leadership/collaboration/broad matrix navigation skills, building relationships across teams and Functions (e.g., PASS, Trade team, Medical, Commercial, Field, PreP)

  Proven ability to adapt to new processes and adopt new capabilities (e.g., agile ways of working, modular content creation)

  Understanding of Omnichannel Strategy

  K ey Competencies desired/preferred:

  Customer oriented mindset

  Adopts an access customer-focused mindset

  Understands needs and preferences of different access customers in the US access environment, specific to the TA

  Deeply understands access customer journey and experience

  Demonstrates ability to deliver on access customer needs and optimize patient experience

  Scientific expertise

  Knowledge of TA/product, clinical landscape

  Understands regulatory guidelines and landscape

  Has a strong learning mindset and passion for science

  Prioritizes staying current with the latest data

  Access excellence

  Possesses expert knowledge of key Access processes and capabilities (Access needs, environment, pricing & reimbursement, contracting, value proposition and story development, HEOR, communications with field teams)

  Experience developing and executing Access strategies, marketing tactics, and execution plans within timelines, budget, and compliance standards

  Applies best of MAX & HEOR capabilities to access customer engagement

  Adopts evolving technology to be able to provide better user experience for customers

  Identifies industry trends from various sources available and improves BMS Access capabilities

  Has experience working with agencies

  Has familiarity with modular content and MLR process for content development

  Analytical fluency

  Demonstrates strong strategic thinking and analytical skills, with ability to interpret insights from data and analytics

  Drives sophisticated analytics, along with BI&A partner, to understand access customer segments and inform access customer journeys

  Partners with BI&A to understand omnichannel preferences for different access customer segments

  Maintains a robust set of metrics / KPIs in partnership with BI&A to track omnichannel campaign performance and ensure a feedback loop to inform on-going omnichannel strategies

  Seeks performance engagement data and insights from field teams to inform feedback and evolving strategies

  Teamwork/agile

  Fosters a collaborative environment and creates strong rapport to effectively partner with cross-functional stakeholders (WW MAx, Field teams, HEOR teams, Medical, Commercial, WCC, BI&A, Market Research)

  Acts as point of contact to MAx capabilities and ensures that MAx capabilities are engaged to execute on access tactics

  Demonstrates ability to work in a flexible and agile operating model

  Demonstrates ability to work in agile processes

  Embraces changes and leads on new ways of working

  Modelsintegrity and good judgment in navigating compliantly in accordance with BMS policies and procedures

  Leadership/ enterprise mindset

  Adopts ownership mindset of brand, across all functions and customer types

  Understands brand customers

  Demonstrates an ability to influence matrix organization and problem-solving mentality

  Demonstrates ability to drive long-term brand strategy

  Invests in developing self and others (talent development)

  If you come across a role that intrigues you but doesn’t perfectly line up with your resume, we encourage you to apply anyway. You could be one step away from work that will transform your life and career.

  Uniquely Interesting Work, Life-changing Careers

  With a single vision as inspiring as “Transforming patients’ lives through science™ ”, every BMS employee plays an integral role in work that goes far beyond ordinary. Each of us is empowered to apply our individual talents and unique perspectives in an inclusive culture, promoting diversity in clinical trials, while our shared values of passion, innovation, urgency, accountability, inclusion and integrity bring out the highest potential of each of our colleagues.

  On-site Protocol

  Physical presence at the BMS worksite or physical presence in the field is a necessary job function of this role, which the Company deems critical to collaboration, innovation, productivity, employee well-being and engagement, and it enhances the Company culture.

  BMS is dedicated to ensuring that people with disabilities can excel through a transparent recruitment process, reasonable workplace accommodations/adjustments and ongoing support in their roles. Applicants can request a reasonable workplace accommodation/adjustment prior to accepting a job offer. If you require reasonable accommodations/adjustments in completing this application, or in any part of the recruitment process, direct your inquiries to [email protected] . Visit careers.bms.com/ (https://careers.bms.com/eeo-accessibility) eeo-accessibility to access our complete Equal Employment Opportunity statement.

  BMS cares about your well-being and the well-being of our staff, customers, patients, and communities. As a result, the Company strongly recommends that all employees be fully vaccinated for Covid-19 and keep up to date with Covid-19 boosters.

  BMS will consider for employment qualified applicants with arrest and conviction records, pursuant to applicable laws in your area.

  Any data processed in connection with role applications will be treated in accordance with applicable data privacy policies and regulations.

  Company: Bristol Myers Squibb

  Req Number: R1577806

  Updated: 2024-01-19 19:07:48.504 UTC

  Location: Princeton,New Jersey

  Bristol Myers Squibb is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veteran status, pregnancy, citizenship, marital status, gender expression, genetic information, political affiliation, or any other characteristic protected by law.

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