Zendesk is looking for an accomplished Digital Marketing Manager, Paid Search, to join the Performance Marketing team to execute our paid search strategy, driving high-performing initiatives to improve the return on our marketing investment and grow leads and revenue from paid search campaigns. This is an exciting opportunity for a Performance marketing superstar with a proven track record of optimizing complex global campaigns for multiple products and audiences in a dynamic environment.

　　The ideal candidate will be an SEM ninja, highly analytical, and who is excited by the challenge to further expand and optimize our paid search program.

　　Responsibilities:

　　Hands-on management and optimization of search campaigns to build a best-in-class SEM program for Zendesk across different regions globallyDay-to-day campaign bid management and execution tactics across multiple search engines (e.g. Google, Bing, etc.) to exceed goals and maximize return on ad spendIdentify opportunities to expand our search efforts; Conduct ongoing keyword research and expansionRigorously test every aspect of paid search-keyword, ad copy, landing pages to drive optimal performance resultsPartner with the teams in regions to adjust the campaign to the local context and maximize relevanceSupport new product launches and promotions through new copy and messagingMonitor daily/weekly/monthly/quarterly budgets and pacing to achieve key metrics, KPI goals, and ROI targets

　　Desired Skills and Experience:

　　4+ years of hands-on experience running paid search campaigns on major search engines platforms (AdWords & Bing) at a global company preferredHands-on experience with desktop AdWords and Bing editor toolsDeep knowledge of search engine marketing, bidding strategies, and A/B testingExperienced in performance marketing, with a focus on understanding Return on Investment (ROI)Strong quantitative skills and the ability to analyze data and make data-driven decisionsAbility to clearly communicate results, key learnings, and areas of opportunitiesProficiency in Excel is a must: Pivot Tables, VLOOKUP, SUMIF formulas are your friendsExcellent project management skills with proven ability to meet the deadlineProficiency/ fluency in one or more languages is a plus: Japanese, Portuguese, Spanish, Korean, etc.BA/BS required

　　Where We Work:

　　Being digital first doesnt mean were digital only. In this role, our hybrid experience is designed at the team level to give you a rich onsite experience packed with connection, collaboration, learning, and celebration - while also giving you flexibility to work remotely for part of the week. This role must attend our {insert location} office on a weekly basis for part of the week. The specific in-office schedule is to be determined by the hiring manager.

　　#LI-JM7

　　Please note that anyone hired into this position must be physically located in and plan to work from Mexico City (CDMX) or Mexico State (Estado de Mexico).

　　The intelligent heart of customer experience

　　Zendesk software was built to bring a sense of calm to the chaotic world of customer service. Today we power billions of conversations with brands you know and love. We advocate for digital first customer experiences-and we stick with it in our workplace. Over 5,000 employees worldwide are collaborating from kitchen tables, home offices, coworking spaces, and Zendesk workspaces to make one team.

　　Zendesk is an equal opportunity employer, and were proud of our ongoing efforts to foster global diversity, equity, & inclusion in the workplace. Individuals seeking employment and employees at Zendesk are considered without regard to race, color, religion, national origin, age, sex, gender, gender identity, gender expression, sexual orientation, marital status, medical condition, ancestry, disability, military or veteran status, or any other characteristic protected by applicable law. We are an AA/EEO/Veterans/Disabled employer. If you are based in the United States and would like more information about your EEO rights under the law, please click here.

　　Zendesk endeavors to make reasonable accommodations for applicants with disabilities and disabled veterans pursuant to applicable federal and state law. If you are an individual with a disability and require a reasonable accommodation to submit this application, complete any pre-employment testing, or otherwise participate in the employee selection process, please send an e-mail to [email protected] with your specific accommodation request.