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Digital Asset Coordinator, Marketing - Lakeland
Digital Asset Coordinator, Marketing - Lakeland-March 2024
Lakeland
Mar 25, 2025
ABOUT PUBLIX
Publix is a leader in the supermarket industry because we’re not just in the grocery business—we’re in the people business.
10,000+ employees
Food & Beverage
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About Digital Asset Coordinator, Marketing - Lakeland

  27435BR

  Position Title:

  Digital Asset Coordinator, Marketing - Lakeland

  Department:

  Marketing

  Location:

  Lakeland, FL

  Description:

  This position will be responsible for supporting the overall strategy, implementation, and workflow of the Publix Marketing enterprise Digital Asset Management (DAM) system. This position will utilize the DAM system to assist with the management of Marketing digital assets throughout the asset lifecycle, including ensuring the proper ingestion and archiving of assets and application of metadata. Additionally, the Digital Asset Coordinator will ensure the continuous organization of assets in the DAM system, assist users with asset retrieval and troubleshooting of application-level system issues, and provide DAM system user training. In accomplishing these responsibilities, this position will enable Marketing associates and partnering suppliers to access and utilize Publix’s digital assets, thereby helping to maximize the value of these assets quickly and efficiently.

  Responsibilities include:

  Assisting with the management of Marketing digital assets throughout the asset lifecycle using the Publix Enterprise Digital Asset Management (DAM) system

  Ensuring the accurate and continuous organization of assets in the DAM system

  Troubleshooting DAM system user issues related to asset retrieval and application-level system issues

  Assisting with training Marketing and Publix associates on proper usage and best practice strategies of the enterprise DAM system

  Participating in efforts to evaluate, integrate, and test with other Marketing-related technologies

  Req ID:

  27435BR

  Hours of Work:

  Monday - Friday, 8:00 am. - 4:30 p.m.

  State:

  Florida

  Frequency of Pay:

  Weekly

  Travel Frequency:

  0%

  Minimum Base Pay:

  23.15

  Additional Information:

  Your application may have additional steps that you will need to complete in order to remain eligible for consideration. Please be sure to monitor your email, including your spam folder, on a daily basis for critical, time-sensitive emails that could require action within 24-48 hours.

  Please do not use your Publix email address when applying. Once your application has been successfully submitted you will receive a confirmation email.

  In Publix’s corporate offices, we value in-person interactions, similar to those our store associates have with customers. Many of Publix’s corporate offices offer work from home up to two days a week. Each business area implements their policy differently and should be discussed during interviews.

  Address:

  3300 Publix Corporate Parkway

  City:

  Lakeland

  Year End Bonus:

  To reward associates for their contributions to the company for the calendar year, Publix provides a Holiday Bonus in November. In the first year of continuous employment the bonus is equal to 15 hours of pay, and in the second year of continuous employment the bonus is equal to one week’s pay if associate remains employed through issue date of the bonus check. In subsequent years, the bonus is equal to two weeks’ pay.

  Maximum Base Pay:

  32.30

  Required Qualifications:

  Bachelor’s Degree or equivalent experience

  2 years in digital asset management administration or related field

  knowledge of digital asset lifecycle

  knowledge of established metadata/keywords/descriptors

  intermediate skills in Microsoft Word

  basic skills in Microsoft Excel and PowerPoint

  experience with Digital Asset Management Systems

  experience with Adobe Creative Suite

  ability to be on call 24/7, work nights, weekends, holidays, and extended hours as business needs require

  excellent time management and organizational skills

  excellent written communication skills

  Preferred Qualifications:

  Bachelor’s Degree in Advertising Graphics Design, Marketing, Library Science, Mass Communications, or Computer Sciences

  3 years in digital asset management administration or related field

  knowledge of Marketing Resource Management (MRM)

  advanced skills in Microsoft Word

  intermediate skills in Microsoft Excel and PowerPoint

  experience with SiteCore and WordPress

  Potential Annual Base Pay:

  48,152 - 67,184

  Zip Code:

  33811-3311

  Benefits Information:

  Employee stock ownership plan that contributes Publix stock to associates each year at no cost

  An opportunity to purchase additional shares of our privately-held stock

  401(k) retirement savings plan

  Group health, dental and vision plans

  Paid Time Off

  Paid Parental Leave

  Short- and long-term disability insurance

  Tuition reimbursement

  Free hot lunches (buffet-style) at facilities with a cafeteria

  Visit our website to see all of our benefits: Benefits - Jobs (publix.com) (https://jobs-beta.publix.com/benefits/)

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