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Data Analyst, Digital Marketing (Remote)
Data Analyst, Digital Marketing (Remote)-November 2024
Austin
Nov 28, 2024
About Data Analyst, Digital Marketing (Remote)

  Benefits Start Day 1 for Full-Time Colleagues - No Waiting Period!

  Job Summary:

  The purpose of this role is to monitor, track, and report on performance and KPI's for migration efforts, assist in providing customized support to assigned Rentokil Terminix brands and markets by collecting, organizing, and interpreting data.

  This role serves as a support link between the performance marketing, migration, product, teams with digital marketing analytics and data insights.

  This role will help identify pre and post integration performance and recommend strategies to increase reach and revenue for migrated markets and geographic regions across all marketing channels and functions as well as provide predictive analytics to improve pre-migration efforts to mitigate performance impacts. This individual will help connect internal stakeholders, agency contacts, and external partners to improve online visibility and conversion rates.

  Key Performance Indicators:

  Drive traffic to all Rentokil Terminix online entitiesIncrease online conversions with localized techniquesSupport performance marketing, product, and migration teams to meet branch, region, division, company, etc. goals

  Principal Duties and Responsibilities:

  Monitor and audit branch local listings to increase online visibility and improve Google Search Profiles (SERP, GBP, etc.)Analyze branch reputation and create deployable reports to marketing, migration, and customer experience teams with clear actionable opportunitiesRemain up-to-date with industry trends and updates with search engine algorithmExecute plans to drive customers to website and engage in eCommerce experienceStreamline reporting metrics to understand customer trends across multiple marketing channels and geographic regionsInterpret marketing reports to help create action plans to assist marketing and field organizations

  Required Experience:

  3+ year(s) of analytics experience required1+ years of digital marketing experience preferredKnowledge of digital tools: GA4, google ads, google search console, Moz, BrightLocal, Power BI, Looker StudioProven track record of collaboration to improve online visibility and engagementDemonstrated experience in BI data architecture, including ETL and APIs, and DW conceptsStrong verbal and written communication skills

  Required Leadership Traits and Characteristics:

  Strategic Thinker, Results Oriented, Strong Communicator, Collaborative, Team Player, Detail Oriented, Proactive, Highly Adaptable, Organized

  Formal Education, Qualifications or Training:

  Bachelor's degree in Marketing Analytics, a quantitative discipline, or similar experienceBackground in data science helpful but not requiredExperience using SQL/Python and/or R

  Why Choose Rentokil ?

  A career with Rentokil can be a professional trajectory filled with opportunity. We pride ourselves on being a world-class team that rewards high performance, and we love to promote from within. We offer competitive pay and many of our roles offer performance incentives.

  Below you'll find information about some of what Rentokil has to offer. All Full-Time Colleagues qualify for the following and Part-Time Colleagues qualify for most benefits after they meet certain criteria.

  Click here to read more about our Total Rewards Program which includes:

  Professional and Personal Growth

  Multiple avenues to grow your careerRentokil Terminix is a Drug Free workplaceTraining and development programs availableTuition Reimbursement benefits (for FT Colleagues)

  Health and Wellness

  Full-time colleagues are eligible to begin enrollment immediately upon hire with benefits starting on day 1Health benefits including Medical, Dental, Vision, Disability, and Life Insurance plus much more

  Savings and Retirement

  401(k) retirement plan with company-matching contributions

  Work-Life Balance

  Vacation days & sick daysCompany-paid holidays & floating holidaysA company mindset that prioritizes health, safety, and flexibility

  We are looking for individuals who want to make a difference where our customers live and work. Is that you?

  Our companies are proud to be Affirmative Action (AA) and Equal Opportunity Employers (EOE) inclusive of veterans and those with disabilities.

  California residents click here to review your privacy rights.

  By applying to this position, you consent to receive an initial text message to collect your communication preferences. Message and data rates may apply. You can opt-out any time.

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