Company Description CREATIVITY IS OUR SUPERPOWER. It’s our heritage and it’s also our future. Because we don’t just make toys. We create innovative products and experiences that inspire, entertain and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard—when everyone can show up as themselves and do their best work every day. We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers.

　　The Team

　　Consumer Products organization are responsible for providing direction for the development and implementation of the licensing strategy for the Mattel brands, finding opportunities to grow our brands beyond the core toy spaces they are rooted in. You’ll be joining the EMEA Consumer Products team as Associate Manager Consumer Products for the Nordics & Benelux. Based out of our Amstelveen office however with a flexible hybrid home/office working as part of a team of 3, you’ll report directly to the Head of Nordics and Benelux

　　Job Description

　　The Opportunity

　　You will manage the day-to-day licensing business relationships in the Nordics & Benelux covering all HL & Publishing partners at a local level – delivering all aspects of partner management, whilst driving EMEA Top partners. You will identify pitch and negotiate new business opportunities, and day to day liaison with internal & external stakeholders. You will lead BENONE HL retail strategy and build relationships and programs with leading BENONE retailers. Category leading and supporting for assigned categories, for the BENONE & EMEA.

　　Categories include, but not limited to Toys, Sporting, Greetings, FMCG, Promotional, Puzzles & Publishing. You will manage the forecasting process for the HL and Publishing business as well as long range plans.

　　What Your Impact Will Be:

　　BENONE LICENSEE MANAGEMENT:

　　Manage all existing HL,  FMCG  & Publishing licensing deals, including master toy and licensee relationshipsContribute to the BENONE CP strategy, supporting Head of Nordics & BeneluxOwn BENONE Retail strategy for HL and drive these relationships with CP programs. Work with Mattel retail team to deliver best in class programs.Deliver detailed JBP per BENONE partner that includes forecast, budget, stretch targets, retail & marketing calendars and market relevant product line plans by country. Drive EMEA HL Top partners in the BENONE, as per EMEA HL & Publishing StrategyPitch and marketing presentations across Mattel’s IP portfolio of brandsManage extension of local deals into additional EMEA countriesConduct bi-weekly 121 meetings, arrange quarterly business reviews, bi-annual top to tops and track financial goals through forecasting and ambitious sales targetsDeliver and ensure detailed joint BENONE marketing plan (per top country) per partner that includes licensee investment that is aligned with Mattel CP goals. Ensure marketing support for top items.Be Internal Point person for each licensee to ensure local markets are driving the strategy and goals for partners NEW BUSINESS:

　　Research, identify and pitch new category opportunities and prospective clientsSecure new licensing deals and negotiate renewalsAttend Trade Fairs or category specific shows STRATEGY:

　　Support EMEA HL & Publishing Category Leads on key strategy for regionAnalyze the market with SWOT, Gaps, opportunities, category prioritiesResearch, identify and pitch new category opportunities and prospective clientsKeep current with changing trends & competitionWork closely with the Product Development, Creative and Quality & Assurance teams on getting first class product to marketWork closely with Retail Development, Digital, PR, Regional Franchise and Local Brand teams to develop joint business plans.Implement marketing and promotional strategies in liaison with internal & external stakeholdersGather and share category best practice from across the EMEA region with local teamsHelp find innovative ways to grow the businessManage extension of local deals into additional EMEA countriesGather and share category best practice from across the EMEA region with local teamsPrepare brand pitch and marketing presentations across Mattel’s IP portfolio of brands Qualifications What We’re Looking For:

　　Skills:

　　Significant licensing experience/industry experienceStrong understanding of licensing and retailHigh level understanding of business objectives, related to marketing/brand managementStrong negotiation and commercial skillsStrategy and ability to drive visionExpert presenting and ability to build compelling stories in PowerPointStrong communication – internal and external in a matrix orgBusiness and financial acumen – profit driven, forecasting, analyze and stat focusedEffective project management skills Main KPIs:

　　Financial goals – all aspects from Target/AOP, forecasting and business planningLand successful Brand & CP campaigns for priority brandsBuild a thriving BENONE HL & Pub CP businessSupport team in BENONEHelp create Mattel CP buzz – internal and external Additional Information Don’t meet every single requirement? At Mattel we are dedicated to building a diverse and inclusive workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles.

　　What It’s Like to Work Here:

　　We are a purpose driven company aiming to empower the next generation to explore the wonder of childhood and reach their full potential. We live up to our purpose employing the following behaviors:

　　We collaborate: Being a part of Mattel means being part of one team with shared values and common goals. Every person counts and working closely together always brings better results. Partnership is our process and our collective capabilities is our superpower.We innovate: At Mattel we always aim to find new and better ways to create innovative products and experiences. No matter where you work in the organization, you can always make a difference and have real impact. We welcome new ideas and value new initiatives that challenge conventional thinking.We execute: We are a performance driven company. We strive for excellence and are focused on pursuing best in class outcomes. We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver results. Our Approach to Hybrid Work

　　We embrace a hybrid work model to empower a culture of growth, optimism, and wellbeing, where everyone can deliver on our shared purpose and realize their full potential. Combining purposeful in-person collaboration with tech-enabled hybrid work, our focus is to provide flexibility while enabling collaboration for moments that matter.

　　Who We Are:

　　Mattel is a leading global toy company and owner of one of the strongest catalogs of children’s and family entertainment franchises in the world. We create innovative products and experiences that inspire, entertain and develop children through play. We engage consumers through our portfolio of iconic brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO and MEGA, as well as other popular intellectual properties that we own or license in partnership with global entertainment companies. Our offerings include film and television content, gaming, music and live events. We operate in 35 locations and our products are available in more than 150 countries in collaboration with the world’s leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering children to explore the wonder of childhood and reach their full potential.

　　Mattel is recognized for the second year in a row as a Great Place to Work™ and as one of Fast Company’s Best Workplaces for Innovators in 2022.

　　Visit us at https://jobs.mattel.com/ and www.instagram.com/MattelCareers.

　　Mattel is an Affirmative Action/Equal Opportunity Employer where we want you to bring your authentic self to work every day. We welcome all job seekers including minorities, females, veterans, individuals with disabilities, and those of all sexual orientations and gender identities.