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Associate Creative Director, Copy - Pacific Communications
Associate Creative Director, Copy - Pacific Communications-October 2024
Irvine
Oct 31, 2024
ABOUT ABBVIE
AbbVie is a pharmaceutical company that discovers, develops, and markets both biopharmaceuticals and small molecule drugs.
10,000+ employees
Biotechnology, Healthcare
VIEW COMPANY PROFILE >>
About Associate Creative Director, Copy - Pacific Communications

  ASSOCIATE CREATIVE DIRECTOR, COPY

  The Copy ACD works in close partnership with the Art ACD—together, they are responsible for shepherding creative output of multiple assigned brands, producing and overseeing work that is Brave, Authentic, and Inspiring. Partners closely with Editorial, Art, and Account, along with Creative Management to ensure that clients are satisfied with the quality of our creative work, the value of our services, and our responsiveness to their needs.

  Creative/Hands-on Work (60%)

  • Helps develop and review creative briefs with Account partners

  • Works with Art partner to produce exceptional, strategically focused concepts and campaigns

  • Takes on appropriate print, video, and digital projects as the lead writer

  • All copy must be clear, powerful, and free of errors, as well as correctly referenced and annotated

  • Works independently, often under tight deadlines, while juggling multiple brands/projects and managing other writers

  • Provides constructive feedback and clear direction to improve others’ work

  • Actively participates in client meetings

  • Participates in MLR reviews as needed

  • Leads content presentations; helps lead concept presentations

  • Helps lead brand planning and new business efforts as required

  • Attends market research as appropriate

  • Understands that advertising is a service industry that sometimes requires extra time and effort to meet client commitments

  Management (20%)

  • Assigns writers best suited for each project based on ability and workload

  • Manages workloads to maximize productivity of the Copy team, ensuring that everyone is billable

  • Works closely with other team leads to ensure jobs stay on track with deadlines and budgets

  • Guides creative execution with constructive feedback and clear direction

  • Provides written and face-to-face feedback for annual performance reviews, as well as ongoing feedback throughout the year

  • Identifies and interviews prospective creative candidates

  Leadership (20%)

  • Creative leader for assigned brands in partnership with Art ACD

  • Maintains excellent client relationships

  • Works with Account partners to grow business with existing clients

  • Works with Creative Management to address performance, workflow, and quality issues

  • Leads copywriters in development of award-worthy concepts and execution of all projects

  • Assures that all copywriters are trained and mentored to maintain the expectations of the agency and the client, and to meet their own career goals

  • Consistently demonstrates to clients an understanding of their brands and marketing challenges, and is responsive to their strategic and creative needs

  • Represents the agency at client meetings; co-presents creative work with Art partner

  Qualifications:

  • 10-15+ years’ pharmaceutical advertising agency experience

  • BA degree or equivalent business experience within the pharmaceutical or related industry

  • A proven track record of creative ability and judgment; successful client contact experience; an excellent presenter, collaborator, manager, and mentor; strong marketing and strategic abilities; deep understanding of science and healthcare; strong understanding of MLR review processes and requirements; exceptional copywriting skills in all media

  Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law:

  · The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location, and we may ultimately pay more or less than the posted range. This range may be modified in the future.

  · We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.

  · This job is eligible to participate in our short-term incentive programs.

  · This job is eligible to participate in our long-term incentive programs.

  Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, incentive, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole and absolute discretion unless and until paid and may be modified at the Company’s sole and absolute discretion, consistent with applicable law.

  AbbVie is committed to operating with integrity, driving innovation, transforming lives, serving our community, and embracing diversity and inclusion. It is AbbVie’s policy to employ qualified persons of the greatest ability without discrimination against any employee or applicant for employment because of race, color, religion, national origin, age, sex (including pregnancy), physical or mental disability, medical condition, genetic information, gender identity or expression, sexual orientation, marital status, status as a protected veteran, or any other legally protected group status.

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