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Assistant Trade Marketing Manager - EC
Assistant Trade Marketing Manager - EC-December 2024
Shanghai
Dec 22, 2024
About Assistant Trade Marketing Manager - EC

  About us

  Treasury Wine Estates (TWE) is a premium focused, global leader in wine with strong positions in key global markets, supported by an unrivalled global footprint, business model, award-winning premium brand portfolio and a talented global team of over 2,500 people. Listed on the Australian Securities Exchange (ASX), we know that it’s the thinkers, makers and doers who have the most impact as we strive towards being recognized as the world’s most admired premium wine company.

  TWE is the largest exporter of Australian wine to Asia, with our brands – especially Penfolds, Wolf Blass and Wynns - increasingly well known in the region’s more established wine markets. We have exciting plans in place to develop our Country of Origin offering with recently released wines from the US, France and Chile.

  For more information, please visit www.tweglobal.com

  What’s in it for you

  Attractive remuneration and healthcare benefits

  20 days of paid annual leave per year

  Flexible work arrangement to support your wellbeing

  Outstanding career development opportunities to realise your full potential

  Collaborative and inclusive culture where people and performance thrive

  About the role

  Develop, manage and execute ‘in full & on time, with excellence’ (IFOTWE) the BTL elements of all key brand programs.

  Budget management and continuous tracking of $A&P spend for agreed projects

  Develop, manage and execute IFOTWE all ad hoc and ‘off the plan’ digital programs.

  Develop, manage and execute IFOTWE agreed sponsorship leverage programs.

  Closely monitor execution of key programs to capture leanings and drive for continuous improvement

  Build strong relationships with internal stakeholders to ensure clear communication, direction and execution of marketing programs

  Actively participates in continuous improvement around culture and personal development.

  Manage and nurture agency relationships – Digital & Experiential, to achieve best results as well as seeking to bring new ideas to the table.

  Lead communication and engagement with sales team for key portfolio initiatives, develop key selling stories for online platform e.g. JD.com and Tmall

  Development and delivery of all relevant communication touch-points for sales execution.

  Input into development of key portfolio initiatives – with the viewpoint as the sales expert

  Input into annual brand planning process – with the viewpoint as the sales expert

  Responsible for complying with company policies, procedures and governance including Corporate Social Responsibilities, Risk Management and Health and Safety

  About you

  Business Degree, with a marketing major preferred

  FMCG brand or trade marketing experience, 5+ years preferred

  FMCG sales experience will be beneficial

  Proven leadership and influencing skills to drive delivery of business objectives

  Strong project management & planning skills

  A clear and confident communicator who can build strong relationships

  Ability to work autonomously and self-regulate workflow and approvals as necessary

  Proven experience in creation and implementation of Ecommerce programs

  Experience in managing agencies

  Experience in managing $A&P budgets

  Culture

  We bring our whole selves, we’re courageous and we deliver together – that’s our DNA. We’re a passionate bunch who enjoy working together, like to have fun and keep things down-to-earth. We’re brave enough and care enough to have the right conversations to get the best outcome and are famous for our can-do attitude. We’re definitely “glass half full” people and see challenges as opportunities and move with pace to achieve our goals.

  If you’re ready to help us be the world’s most admired premium wine company, please apply now!

  Inclusion and Diversity

  Just like the wide range and variety of brands in our wine portfolio, TWE embraces diversity and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin or on the basis of disability. If you require any assistance to be included in our process, please contact [email protected], quoting the job title and reference number.

  How to apply

  We move quickly at TWE and continually review applications, so if you don’t want to miss out, apply today.

  Please note that cover letters are not required (we really mean this!) All applicants will receive an email to invite them to complete online assessments that will cover three areas: personality profile, cultural fit and a cognitive assessment. The assessments should take around 30 minutes in total and you will be able to download a report at the end of it. We will then be in touch ASAP to update you on how your application is progressing. We ask you to try to complete the assessments ASAP – ideally within 24 to 48 hours.

  Note that we prefer to deal with you directly; we haven’t briefed a recruitment agency on this role and won’t be accepting CVs through any recruitment agency, so please apply directly.

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