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Sponsored Product Manager
Sponsored Product Manager-April 2024
Boston
Apr 19, 2025
ABOUT CVS HEALTH
CVS Health is a healthcare innovation company. Together, we are helping people on their path to better health.
10,000+ employees
Healthcare
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About Sponsored Product Manager

  Bring your heart to CVS Health. Every one of us at CVS Health shares a single, clear purpose: Bringing our heart to every moment of your health. This purpose guides our commitment to deliver enhanced human-centric health care for a rapidly changing world. Anchored in our brand — with heart at its center — our purpose sends a personal message that how we deliver our services is just as important as what we deliver. Our Heart At Work Behaviors™ support this purpose. We want everyone who works at CVS Health to feel empowered by the role they play in transforming our culture and accelerating our ability to innovate and deliver solutions to make health care more personal, convenient and affordable.

  Our Customer Success and Growth Organization (CS&G) is at the heart of our member, patient , and customer experiences as we have a unique focus on defining meaningful moments for those we serve. Our north star is creating heartfelt, personalized moments by listening to feedback to remove existing obstacles and simplify enterprise experiences. You are joining a team that cares for the well-being of our colleagues by working together in a supportive, collaborate and agile environment.

  About CMX:

  CVS Media Exchange [CMX] is dedicated to driving measurable outcomes for our suppliers, merchants, stores, GMs, brand advertisers, and agencies. Our full-funnel ad solutions leverage CVS’s in-store and online data, extensive reach, and to provide measurable results for our clientele. With a range of flexible pricing and buying models, including self-service; these solutions help businesses build brand awareness, engage with CVS consumers, and convert CVS consumers to shoppers.

  Position Summary

  As the Manager for Sponsored Products within the Monetization team at CMX, you will be responsible for leading the strategy and execution of sponsored product initiatives. This includes driving the growth and effectiveness of sponsored product campaigns, delivering exceptional results for our clients, and improving the customer experience across our platforms.

  Key Responsibilities:

  Strategic Development: Develop and implement strategic plans for sponsored products that align with CVS Health's overall business objectives and the CMX's goals.

  Product Lifecycle Management: Manage the entire lifecycle of CMX's sponsored products, ensuring they meet market needs and customer expectations.

  Performance Optimization: Continuously monitor , analyze, and optimize the performance of sponsored products using data-driven insights to achieve continuous improvement.

  Leadership: Lead a dedicated team within the CMX department by promoting a culture of innovation and excellence while nurturing talent.

  Market Intelligence: Stay up-to-date with the latest trends and developments in retail media and sponsored products and apply this knowledge to CMX's strategies.

  Collaboration: Work closely with various teams within CVS Health, including sales, marketing, and product development, to ensure integrated and effective sponsored product campaigns.

  Required Qualifications

  At least 5 years of experience in digital advertising, with a focus on sponsored products, preferably in a retail or healthcare setting.

  Proven success in managing sponsored product campaigns and achieving business objectives .

  Strong analytical skills with proficiency in advertising analytics tools.

  Exceptional leadership, communication, and relationship-building abilities.

  A comprehensive understanding of the retail and healthcare advertising landscape.

  Preferred Qualifications

  Problem solver that can translate high-level goals into practical plans

  Ability to manage a successful product roadmap

  Analytical skills where you can quantify both qualitative/quantitative data to make product and strategic decisions

  Product intuition and UX design sensibilities, with a user centric mindset

  Understanding of digital media channels - programmatic, paid social, paid search

  Self-motivated, high-capacity individual who can function and win in a demanding, performance-driven environment

  Education

  Bachelor's or Master's degree in Marketing , Business Administration, or a related field.

  Pay Range

  The typical pay range for this role is:

  $63,300.00 - $139,200.00

  This pay range represents the base hourly rate or base annual full-time salary for all positions in the job grade within which this position falls. The actual base salary offer will depend on a variety of factors including experience, education, geography and other relevant factors. This position is eligible for a CVS Health bonus, commission or short-term incentive program in addition to the base pay range listed above. In addition to your compensation, enjoy the rewards of an organization that puts our heart into caring for our colleagues and our communities. The Company offers a full range of medical, dental, and vision benefits. Eligible employees may enroll in the Company’s 401(k) retirement savings plan, and an Employee Stock Purchase Plan is also available for eligible employees. The Company provides a fully-paid term life insurance plan to eligible employees, and short-term and long term disability benefits. CVS Health also offers numerous well-being programs, education assistance, free development courses, a CVS store discount, and discount programs with participating partners. As for time off, Company employees enjoy Paid Time Off (“PTO”) or vacation pay, as well as paid holidays throughout the calendar year. Number of paid holidays, sick time and other time off are provided consistent with relevant state law and Company policies. For more detailed information on available benefits, please visit jobs.CVSHealth.com/benefits

  CVS Health requires certain colleagues to be fully vaccinated against COVID-19 (including any booster shots if required), where allowable under the law, unless they are approved for a reasonable accommodation based on disability, medical condition, religious belief, or other legally recognized reasons that prevents them from being vaccinated.

  You are required to have received at least one COVID-19 shot prior to your first day of employment and to provide proof of your vaccination status or apply for a reasonable accommodation within the first 10 days of your employment. Please note that in some states and roles, you may be required to provide proof of full vaccination or an approved reasonable accommodation before you can begin to actively work.

  CVS Health is committed to recruiting, hiring, developing, advancing, and retaining individuals with disabilities. As such, we strive to provide equal access to the benefits and privileges of employment, including the provision of a reasonable accommodation to perform essential job functions. CVS Health can provide a request for a reasonable accommodation, including a qualified interpreter, written information in other formats, translation or other services through [email protected] If you have a speech or hearing disability, please call 7-1-1 to utilize Telecommunications Relay Services (TRS). We will make every effort to respond to your request within 48 business hours and do everything we can to work towards a solution.

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