WHAT YOU'LL DO
As a Marketing Senior Manager within BCG's People & Organization Practice Area (PA), you will support the global Marketing Managing Director & Partner and broader Leadership PA Team in the development and execution of our marketing strategy to help build and strengthen client relationships and position the PA as thought leaders in the market. You will have a global responsibility with strong visibility to PA leadership, independently managing the execution of broad portfolio PA marketing efforts across all marketing channels including social media, online (web), email products, press and media partnerships, and internal communications
Working across the PA to advance and evolve the market offering and leading more junior team members, you will help shape and execute the PA annual marketing plan, acting as a "face to the customer" towards strategic partners. You will manage publication pipelines and content distribution end to end, plan and execute conferences, events and partnerships with internal and external stakeholders as well as drive overarching campaigns and own the PA marketing budget. Additional tasks include reviews of PA marketing performance, preparation of recommendations to key stakeholders as well as complex analysis to inform decisions of the leadership team. Also, you will demonstrate an understanding of the business context, products and offerings by supporting POP leaders in developing external and internal communications, talking points, and other commentary that will be distributed internally or externally.
YOU'RE GOOD AT
Self-starting with a strong work ethic, entrepreneurial drive, service mentality and ability to work both autonomously and in a multinational team
Independently leading more complex, broader sub-functional teams independently to execute marketing and communication projects.
Operating effectively in a matrix organization and fast-paced environment where ownership, accountability, and way forward may be unclear - you drive for clarity
Complex project management, driving on-time deliverables, anticipating and managing risks
Managing multiple senior stakeholders, building consensus, persuading and negotiating while being a strong team player across seniority levels - with a strong presence and maturity
Leveraging a comprehensive external network within the marketing community. Building your own network of partners and relationships
Staying organized amidst a high volume of complex projects and stakeholders
Strong teaming, collaboration, and partnership skills, including across formal reporting lines
Excellent written and spoken English a prerequisite
Attention to detail and eye for design
YOU BRING (EXPERIENCE & QUALIFICATIONS)
Education and work experience: BA / Masters preferred, at least 8-10 years' experience
Events experience strongly preferred. Professional services experience helpful
Ability to effectively manage and drive area of accountabilities, contributing to higher level agenda setting
Ability to resolve complex issues and non-defined problems autonomously, with full business acumen
Proven ability to lead and manage junior team members
Excellent execution/ organizational and communication skills
Outstanding written and verbal communication skills
Excellent analytical capabilities
Highly professional, service oriented, pro-active and flexible attitude. Experience working in virtual and/or intercultural teams a plus
Advanced proficiency in Outlook, PowerPoint, and Excel; Sales Force Marketing Cloud and CRM experience a plus
YOU'LL WORK WITH
The candidate will report to the POP Senior Director and Global Practice Management Executive Director. He/she will also work closely with members of the POP Leadership team when needed. He/she will engage directly with Partners, Topic Leaders, Topic Managers, Knowledge Team members, editors/writers, BCG's global marketing function teams (e.g. social media, email, online teams, media), conference organizers, and the media as required.