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Lead GM, Client Strategy (Automotive)
Lead GM, Client Strategy (Automotive)-April 2024
Detroit
Apr 29, 2025
About Lead GM, Client Strategy (Automotive)

  The Trade Desk is changing the way global brands and their agencies advertise to audiences around the world. How? With a media buying platform that helps brands deliver a more insightful and relevant ad experience for consumers -- and sets a new standard for global reach, accuracy, and transparency. We are proud of the culture we have built. We value the unique experiences and perspectives that each person brings to The Trade Desk, and we are committed to fostering inclusive spaces where everyone can bring their authentic selves to work every day.

  So, if you are talented, driven, creative, and eager to join a dynamic, globally-connected team, then we want to talk!

  What we do:

  The Strategy Team is focused on creating deeper, more innovative and more productive long-term relationships with our largest global advertisers and their agency partners. We sit within the client service organization and include some of the most seasoned and expert members of the team. Strategy team members support 2-3 brands, often at a global level, enabling the deepest understanding of the client's business needs. We take a consultative approach to designing mid- and long-term engagement plans that support our client's most ambitious growth goals with bespoke integrations across media, data, technology and business processes and work with our global counterparts focused on campaign management, solutions architecture and technical account management, product, insights and sales to execute and demonstrate business impact to c-level stakeholders.

  What you'll do:

  Influence & execute corporate level strategy by managing a team of individual contributors. A strong player coach establishing themselves as a leader within the industry and building a highly effective team.

  Recruit, develop and grow a strong team of individual contributors who manage our most strategic brand relationships.Drive the development of our Client and Trading strategy offering for the Automotive categories.Work cross-functionally with in the Trade Desk to accelerate category-specific Research & Insights, Custom Solutions, and client-facing narratives.Directly produce and scale team's contribution to thought leadership.Help to create and/or optimize ways of working and client-facing playbooks.Work directly on at least one brand across key strategic client alongside teammates on Account Management, Trading, Business Development and Client Development teams. Support your team of IC's working on additional brands in the category.Balance long-term (12 months+) planning with short-term objectives to meet and/or exceed revenue goals.Study your client's business opportunities, challenges, and growth strategies to advise on strategic integrations across data, technology, and business processes.Influence & execute corporate level strategy by driving growth with key clients.Lead cross-division client communication, projects, and deliverables.Use creative and strategic problem-solving skills to find solutions that are mutually beneficial to TTD and our clients.Possess innate understanding of the varied business models employed by clients and ability to capture essence of a problem and drive to solution.Constantly review and optimize workflow & processes for health of client's business, which involves project management of cross-functional teams.Contribute to global account ownership for performance against revenue targets and P&L management.Quickly develop business acumen across multiple verticals & advertisers with ability to become trusted subject matter expert.Build, maintain, and execute engagement plans, both internally & externally, with Clients and partnersInform our product roadmap and the global client services vision & strategy.Work closely with the client services team(s) to develop and execute an onboarding plan that will make customers successful with our programmatic buying platform.Govern global strategy, planning, and relationships for long-term growth of key global partners.

  Who you are:

  A proven track record of strong people management experience; 15+ years of relevant experience.Experience and expertise in the Automotive industry is key - significant track record with major OEMs, Tier 2 and/or Tier 3.Excels at building networks internally and externally.Can demonstrate significant influence, persuade, and collaborate up to C-level at clients as well as influencing and inspiring our internal teams. Working with and being able to influence CMOs and CEOs through superior business insights.Able to demonstrate gravitas and communicate at any level.Unafraid of acting decisively and making quality decisions based on excellent judicial skills.Strategic mindset and able to use the understanding of our Company vision to set global account objectives.Innate understanding of the varied business models employed by clients and ability to capture essence of a problem and drive to solution.Solid background and fluent understanding of the Programmatic market and industry.A player/coach, natural leader, and motivator of people with a collaborative team approach.Proven record of applying high EQ to manage people's emotions.Extensive experience in professional client strategy/relationship management.Ability to build strong relationships with internal and external stakeholders, executive team and industry groups.Execute in an intense and fast-paced environment.Experience pitching new business.Excellent influencing and negotiation skills.Effective time management skills - ability to prioritize and meet deadlines.Highly organized with a strong attention to detail.

  #LI-JT1

  The Trade Desk does not accept unsolicited resumes from search firm recruiters. Fees will not be paid in the event a candidate submitted by a recruiter without an agreement in place is hired; such resumes will be deemed the sole property of The Trade Desk. The Trade Desk is an equal opportunity employer. All aspects of employment will be based on merit, competence, performance, and business needs. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.

  The Trade Desk will consider qualified applicants with criminal histories for employment in a manner consistent with the requirements of the Los Angeles Fair Chance Initiative for Hiring, Ordinance No. 184652.

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