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Director, New Business
Director, New Business-May 2024
Tokyo
May 1, 2025
ABOUT NIELSEN
We’re in tune with what the world is watching, buying, and everything in between. If you can think of it, we’re measuring it.
10,000+ employees
Client Services
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About Director, New Business

  At Nielsen, we believe that career growth is a partnership. You ultimately own, fuel and set the journey. By joining our team of nearly 14,000 associates, you will become part of a community that will help you to succeed. We champion you because when you succeed, we do too. Embark on a new initiative, explore a fresh approach, and take license to think big, so we can all continuously improve. We enable your best to power our future.

  ABOUT THE ROLE

  We are looking for a business development leader to drive sales with our clients in Japan working towards Quarterly sales teams, driving revenue pipeline and closing sales.

  The role operates across all our Sales Groups, with a more dedicated focus on our Asia Platforms and digital Audience Measurement team, This sales group focuses on business development with our Digital native Platform clients across Social Media, Streaming, E-Commerce, Payments, Super Apps and other emerging areas.

  The successful candidate may have a nominal reporting line to the Managing Director, Platforms & Digital, Audience Measurement Asia.

  ROLE RESPONSIBILITIES

  Drive sales results by championing a client-first sales mindset and a disciplined sales process.

  Drive and champion a sales mindset within the organization focused on weekly progression to a quarterly and annual sales target.

  Building mid- and long-term business development strategy plans and empowering team members to achieve sales goals.

  As a business development leader of the sales team and a representative of Nielsen, build and maintain strong relationships with clients. Furthermore, to become a client’s business partner, aggressively, suggest solutions which fulfill the client’s needs.

  Activate Account Strategies/ Solution-based sales strategy management

  Drive and deliver strategic planning for key accounts, and achieve client-based sales targets.

  Be the voice of the client and input into our product roadmap

  Collaborate with other partners in the industry for win-win outcomes with clients

  Drive Sales Processes/ Cadence

  Ongoing Pipeline management/ Sales Forecasts

  Internal (Finance/ Region/ Global) Stakeholder management

  Achieve solution-based targets, according to solutions

  QUALIFICATIONS & SKILLS

  Strong business development and client growth skills with a proven track record of sales

  10+ years of experience in Solution sales and have high sales skills

  5+ years of experience for dealing a company with 1000+ employees

  Have a background in internet advertising or digital media.

  High communication skills

  Business English skill (TOEIC750+) - Written and Verbal

  Strong interpersonal skills with a collaborative mindset to work well with others;

  Well organized with the ability to plan and prioritize;

  Meticulous with strong attention to detail;

  Use of established CRM tools - Salesforce, Linkedin Sales Navigator and SalesLoft.

  Google Suite Applications(Preferable) – GMail, Google Doc, Google Slides, etc.

  Advanced knowledge and understanding of advertising and marketing and the media industry

  Basic knowledge and understanding of marketing research

  Experience at ad network or ad-tech firms like DSP, TV or related fields

  Strong network in marketing, digital, media industries

  KEY PERFORMANCE INDICATORS / MEASURES

  The performance will be measured primarily on the delivery of Revenue on Hand versus Quarterly Sales Targets.

  The approach to building a Revenue pipeline and conversion plan will also be assessed.

  Collaboration and partnership with peers across the business and the broader region.

  #LI-LV1

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