Job Description
Strategy
• Create a channel specific, customer oriented content strategy
Collaboration
• Take ownership of one or more specific topic, including conducting research, building a network of knowledge holders, and gathering information.
•Work with other BA's Content Creators / Copywriters and our central Communications Operations Managers to align distribution strategies for each topic
• Select and manage relevant service providers and agencies.
• Take part in relevant councils on sector level.Social Media• .Create messages and stories for your BA's target groups based on your profound customer and product know-how.
Website
•Develop, maintain and update search engine optimized content for our sector's company website www.continental-industry.com and campaign sites
BA specific applications
• Develop, maintain and update content for BA specific applications, e.g., customer portals or eCommerce
Ownership
• Take ownership of one or more specific topic, including conducting research, building a network of knowledge holders, and gathering information.
Additional Information
Ready to drive with Continental? Take the first step and fill in the online application.
QualificationsUniversity degree in the field of Communications, Marketing, Journalism or comparable qualificationSeveral years of experience in Marketing and/or CommunicationsExcellent organizational skills and ability to manage multiple projects and priorities
Ability to work collaboratively with a diverse group of stakeholders
Familiarity with project management tools and software
Strategic thinking and ability to develop and implement effective communication strategies
Excellent project management and communication skills, with the ability to collaborate effectively with cross-functional teams and external agencies
Strong analytical and research skills to identify trends and insights to develop effective and holistic content strategy
Knowledge of internal and digital communication channels; experience in media & public relations as a plus
High level of commitment and understanding of different stakeholder communication requirements
Hands-on-Mentality
High level of resilience and the ability to adapt quickly to changing conditions
Quick grasp of new concepts
Ability to build and move within organizational independent networksFluent in written and spoken English and MandarinCompany Description
Continental develops pioneering technologies and services for sustainable and connected mobility of people and their goods. Founded in 1871, the technology company offers safe, efficient, intelligent and affordable solutions for vehicles, machines, traffic and transportation. In 2022, Continental generated sales of 39.4 billion and currently employs around 200,000 people in 57 countries and markets.
The ContiTech group sector develops and manufactures, for example, cross-material, environmentally friendly and intelligent products and systems for the automotive industry, railway engineering, mining, agriculture and other key industries. Guided by the vision of "smart and sustainable solutions beyond rubber," the group sector draws on its long-standing knowledge of the industry and materials to open up new business opportunities by combining various materials with electronic components and individual services.